Hank Aaron

Hank Aaron Henry Louis â€Å"Hank† Aaron Born February 5, 1934 , Nicknamed â€Å"Hammer†, Or â€Å"Hammerin Hank†, Is A Retired American Baseball Right Fielder Who Played 23 Seasons In Major League Baseball From 1954 To 1976 . Aaron Was Considered To Be One Of The Greatest Baseball Players Of All Time . Background : Hank Aaron Is Widely Regarded As One Of The Greatest Hitters Of In The History Of Baseball . For Nearly 23 Years , Aaron Played As An Outfielder For The Braves And The Milwaukee Brewers . He Was Setting Several Records And Winning Honors .Aaron Continues To Hold Many Of Baseball Records Including , Runs Batted , Extra Base Hits , Total Bases , And Most Years With 30 Or More Home Runs . For More Than Two Decades , Aaron Held The Record For Most Career Home Runs (755) . Early Life : Born Henry Louis Aaron On February 5 , 1934 . Hank Aaron Was Born In Mobile , Alabama . Aaron And His Family Moved To The Middle-Class Toulminville Neighborhood When He Was 8 Years Old. Aaron Developed A Strong Affinity For Baseball And Football At A Young Age, And Tended To Focus More Heavily On Sports Than His Studies.During His Freshman And Sophomore Years , He Attended Central High School, A Segregated High School In Mobile, Where He Excelled At Both Football And Baseball. On The Baseball Diamond , He Played Shortstop And Third Base . In His Junior Year , Aaron Transferred To The Josephine Allen Institute , A Neighboring Private School That Had An Organized Baseball Program . Before The End Of His First Year At Allen , He Had More Than Proved His Abilities On The Baseball Field.Then, Perhaps Sensing That He Had A Bigger Future Ahead Of Him , In 1951 , The 18-Year-Old Aaron Quit School To Play For The Negro Baseball League's Indianopolis Clowns . Famous For : He Had The MLB Record For Most Career Home Runs Of 755 Until Barry Bonds Broke The Record . He Hit 24 Or More Home Runs Every Year From 1955 Through 1973 , And Is The Only Player To Hit 30 Or M ore Home Runs In A Season At Least 15 Times . He Is One Of Only Four Players To Have At Least 17 Seasons With 150 Or More Hits . Hank Aaron Broke Babe Ruth’s All The Home Run Record Babe Ruth Had Hit 714 Home Runs During His Baseball Career . Legacy : In 1974 , After Tying The Babe On Opening Day In Cincinnati , Aaron Came Home With His Team . On April 15 , He Banged Out His Record 715th Homerun At 9:07 p. m. In The Fourth Inning Against The Los Angeles Dodgers . It Was A Triumph And A Relief . The More Than 50,000 Fans On Hand Cheered Him On As He Rounded The Bases . There Were Fireworks And A Band , And When He Crossed Home Plate , Aaron's Parents Were There To Greet Him . Overall , Aaron Finished The 1974 Season With 20 Homeruns .He Played Two More Years , Moving Back To Milwaukee To Finish Out His Career To Play In The Same City Where He'd Started . After Retiring As A Player , Aaron Moved Into The Atlanta Braves Front Office As Executive Vice-President , Where He Has Bee n A Leading Spokesman For Minority Hiring In Baseball. He Was Elected To Baseball's Hall of Fame In 1982 . His Autobiography , I Had A Hammer, Was Published In 1990 . In 1999, To Celebrate The 25th Anniversary Of Breaking Ruth's Record , Major League Baseball Announced The Hank Aaron Award , Given Annually To The Best Overall Hitter In Each League .

Teacher and Students

A FIELD STUDY PORTFOLIO IN ADVANCE MONTESSORI EDUCATION CENTER OF ISABELA PRESENTED TO: DR. ROMEO Z. TARUN FS INSTRUCTOR IN PARTIAL FULFILLMENT OF THE REQUIREMENTS IN FIELD STUDY 5 (Learning Assessment Strategies) And FIELD STUDY 6 (Becoming a Teacher) MAYFLOR F. GUIYAB BSED III HGBAQUIRAN COLLEGE S. Y-2013(2nd SEMESTER) Table of Contents I.Title Page ————————————————————————————-1 Table of Contents ————————————————————————-2 Acknowledgement ———————————————————————â₠¬â€œ3 Dedication ———————————————————————————-3 AMECI Philosophy, Vision, Mission ————————————————-4 II. Field Study 5 – Learning Assessment Strategies Episode 1 – My Assessment List —————————————————————————-5 Episode 2 – My ATM Card (Available Test & Measurement) ———————————8 Episode 3 – Log Me —————————————— Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€10 Episode 4 – MYMP (Me & You Must Practice) —————————————————-11 Episode 5 – My PROPT (Product-Oriented Practice Test) ————————————12 III. Field Study 6 – Becoming a Teacher Episode 1- The Teacher: My Goal as a Person —————————————————16Activity 1 – The Global Teacher: Your Goal Activity 2 – The Professional Teacher Episode 2 – The Teacher in the Classroom ——————————————————— 24 Episode 3 – The Teacher and the Community —————————————————-31 Documentation ————————————————————————–34 Personal Profile —————————————————————————35 Date & Time of Visit ——————————————————————–36Acknowledgement I would like to thank our Heavenly Father for helping and guiding me always as I have finished this requirement. I would also like to extend my g ratitude to the following persons: To my parents, for their love, care, guidance and patience as well as financial support; To my classmates, who are always my companions when we are doing this observation in Advance Montessori Education Center of Isabela (AMECI); andTo the instructors who have been molding me and my classmates, for us to have a better future and a nice performance most especially to our FS instructor Dr. Romeo Z. Tarun who encourages us to conduct this observation. Dedication I would like to dedicate this Field Study to all students concerned and to those who appreciate my work. As I have done this observation, I can say that I have answered the questions very carefully in order to understand better and associate more particularly in this study.I hope that I have reached the expectation of my instructor and to anyone who can read as you scan this portfolio, may I give you a little knowledge. MISSION LANNA NATIONAL HIGH SCHOOL shall deliver quality basic Education w ith the use of indigenous and modern technology under the school system through the empowered competent, committed Teachers; and School Personnel’s who are accountable to the total development of every learner in the attainment of quality life, and where the family, community, and other institution actively support this effort. VISIONLANNA NATIONAL HIGH SCHOOL an institution of learning with competent, committed and responsible Teacher’s, School personnel, and Supportive stakeholders, where every learner is academically competent equipped with life skills and imbued with the desirable values of a person who is Makabayan, Makatao, Makakalikasan, and Maka-diyos. Field Study 6 Professional Education Subject: The Teaching Profession Activity1: The Teacher: My Goal As a Person At the end of this activity, you will be competent in clarifying your values about teaching, and in articulating and demonstrating your personal philosophy of teaching.The end goal is to be a positive role model for students. My Task To be an effective teacher in the future it is important to be aware of yourvalues  about  teaching. Write  your  mission  statement  or  philosophy  that  you  willuphold with conviction. To each your goals do the following tasks. Interview with Teacher 1 Teacher’s Name: Thelma Cabanilla Gender: Female Subject Taught: English School: LNHS a. My goals for my students are: I believe that the purpose of teaching is not to teach students how to memorize  facts,  or  how  to  know  all  the  correct  answers.The  purpose  of  teaching  lies  in  getting  students  to  truly  understand  the  concepts  being examined. I also believe that as a teacher, I must know what to teach in my classroom. It is vital that I have a solid understanding of the subject matter being taught. I realize that I  cannot  rely  solely  on  textbooks,  but  rather  I  must  seek  out  other  sources  of  information to aid in my teaching. b. What I want to teach my students are: I firmly believe that through proper motivation and guidance, my students will  engage  actively  in  the  class  and  improve  their  innate  talents.Act  with conviction based on what they learned and finally prove their worth as responsible citizen with a personality worthy of emulation as they claim their rightful place in our society. c. I  will  teach  my  students  by By  being  a  facilitator  in  the  classroom. As  a  facilitator,  I  will  guide my students through the subject matter in order to assist the students in their own discoveries. The  constructivist  learning  theory  is  one  that  I  believe  to  beworthwhile,  thus  I  agree  with  the  fact  that  students  can  construct  their  own learning.All students are capable of learning, and all students have somethin g to contribute to the classroom environment. Each student can bring new insights into a subject or raise questions about a subject that has not yet been considered. It is important to maintain a positive attitude about the students you teach. Interview with Teacher 2 Teacher’s Name: Timoteo Taquiqui Gender: Male Subject Taught: English School: LNHS a. My goals  for my students  are: My goal as a teacher is to equip students with the essential tools needed in life.By giving students knowledge and  skills they  need to succeed  as  adults,  by  urging  them  to  pursue  their  dreams,  and  by impressing on them the joy that comes  from learning, I believe that I  can positively  influence  my  students  and  give  them  a  Ã¢â‚¬Å"love  of  learning†. Teachers are virtually limitless in their capacity to touch many different lives; I look forward to being a part of this. b. What I want to teach my students are: I beli eve that by creating a student-centered learning, my students will be able to take charge of their own learning with little assistance from the eacher. This will inculcate a sense of responsibility in them in terms of  achieving their learning goal. As a teacher, one of my roles would be to coach and facilitate them throughout the learning process by providing information and giving useful guidelines in order for them to achieve their learning target. c. I  will  teach  my  students  by I will teach my students by instilling a passion for lifetime learning. Our students are in need of life lessons. They need to learn content, but they also need help learning how to think, how to believe, and how to succeed.SUMMARY TABLE OF INTERVIEW RESULTS * Values are principles, qualities, or objects that a person perceives as having intrinsic worth. Every individual has a personal hierarchy of values that may include success, wealth or monetary comfort, love/companionship, a sense of   accomplishment or achievement, and of  course, survival. When a teacher spends time after school to help a student, he may feel he has sacrificed his own needs to the needs of the student. * â€Å"a  good  leader  is  a  good follower†. In  a  classroom, obviously, the teacher is the leader and the students are the followers.And in order for the followers to obey the rules  implemented  by  the leader, the leader must first observe  those  rules him/herself. * Progressivist – teaches to develop learners into becoming enlightened and intelligent citizens of a democratic society. * Existentialist – to help students understand and appreciate themselves as unique individuals who accept complete responsibility for their thoughts, feelings and actions TEACHER * Existentialist–  helpsstudents  define  their  ownessence  by  exposing  themto various paths they take in  life  and  by  creating  an environment  in  which   They freely  choose  their  own preferred way. Idealist Stimulates learner’s  awareness  of  ideas and be a transmitter of cultural heritage My Reflections LEARNING  is  a  never-ending  quest  in  search  of  answers  for  many questions. It is a process of revealing the mystery of life, a dynamic and fundamental step towards a gradual transformation of a learner from naive to learn. Thus, a learner must be guided accordingly by the hands who want to mold him to be the best epitome of his alter ego. The fate of a learner lies in the hands of teachers and in the teaching and learning process.In an informal setting, they say that anyone can be a teacher; simplybecause  anyone  can  teach  a  thing  to  an  individual  base  on  his  previous experiences. In formal education, licensed teachers are tasked to mold the young  minds  of  the  learners. Therefore,  a  teacher  must  be  effic ient  and effective in her chosen field of endeavor. Impart to her students all necessary faculties needed for them to be competitive globally and to act accordingly as true Christians with a Filipino pride. Learning Activity 2: The Global Teacher:  Your Goal At the end of this activity, you will gain competence in developing yourself become a global teacher.Your Tasks: The rapid change in technology makes the world smaller and links people with one another in one global community. To become an effective teacher, you should been downed with skills and knowledge to make you a global teacher. Characteristics of the Global  Teacher A global teacher works hard and gives her best to teaching. A global teacher utilizes technology. A global teacher has a good command of English. A global teacher is responsible and committed to teaching. A global teacher can execute her lesson well. A global teacher must be globally competitive and aware of the educational system outside the country.Y our Analysis For the response of the teachers, what conclusions can you draw about the characteristics that a global teacher should have in terms of: a. Knowledge A global teacher then should be equipped with various useful knowledge that would help him face the multiple challenges in the world of teaching, and being  knowledgeable  means  possessing  excellence  in  communication  skills, adaptive  to  environmental  changes  and  one  who  teaches  in  a  world  class standard. b. Skills To become a global teacher, we should master skills and competencies, which can address global demands, thus it is being updated on what modern world can offer.As a global teacher, we should easily learn everything that has importance concerning teaching for this would make us better. c. Values Being  a  global teacher  means  a  lot of  responsibilities,  so  he  must  beamed with characteristics that will enable him endure the challenges in the field of  teaching, and that is showing your compassion, commitment and excellence on the teaching profession. Your Reflections Reflect on the image of the global teacher. Make an essay about a global teacher and the challenges that they face in a globalize world. Exciting, and rewarding are just some characteristics that explain teaching.Overcoming anxiety and nerves in the first year is our greatest challenge. Moving into the classroom for the first time can be a daunting and challenging experience for everyone. You are required to immediately equip four years of knowledge into your teaching and classroom management. While this may seem to be a difficult time, it will only get easier. There are many rewards with being a teacher, however it is important to note that it is not a role to be taken lightly – it is a difficult role to fill. As teachers, we need to understand that every child will learn differently.No matter their culture, gender or socio-economic status, s o as teachers you have to encourage and have a level field in your  classrooms. You  have  to  know  how  to  reach  each  student. As  teachers  you need to let the students know that they don’t have to follow the stereotyped roles of  society. The teachers of 2010 and beyond will face many challenges that we are currently unaware of. What we can do to prepare for those challenges is look at where things may be headed in terms of technology and population and cultural diversity. Make  an  illustration  here  on  how  you visualize  the  global teacher.Learning Activity 2: The Professional Teacher Your Goal: At the end of this activity, you will manifest a deeper understanding of the rights, duties, and responsibilities of professional teachers and how these impact you as a future teacher. Classify the information you have gathered using the matrix that follows: Magna Carta for Public Teachers Magna Carta for Public Teachers Magna Carta for Public Teachers Professionalism Systems of  Monitoring She said that DepEd officials evaluates the school annually  The principal also observes the teachers’ performance regularly Magna Carta for Public TeachersRewards and Incentives System She insists that still there should be additional allowance for teachers. Magna Carta for Public Teachers Professionalism Professionalism Respect Discipline She emphasized t hat in the school where she belongs, disciplinary actions are laid in case a teacher has done any malpractice Disciplinary Procedures The teacher does a lot of paper works, but if you really love teaching, you’ll never feel the burden Compassion Enthusiasm Duties and Responsibilities Professionalism Commitment to teaching professionShe is enjoying her benefits as a professional teacher Rights and Privileges of  Ã‚  Teachers Your analysis Give the values reflected by the policies and guidelines found in the school. All aspects of policies and practices in school are the values and the way the whole school  and  community  interacts  with  each  other. Everyone  is  expected  to  be responsible for his or her own behavior, respect the rights of others and share values. It is vital that children, staff and parents work actively in partnership to enable all children to realize their full potential.There should be continuity to actively encourage parents to become involved in the life of the school. There must be a commitment to raising awareness of wider issues, by involving members of the learning community and exploring the surrounding environment. Learning is a lifelong process and it is our responsibility as adults to model effective learning. This vision statement therefore applies to everyone who has a role to play in the provision of education at our school – governors, support staff, teaching assistant sand teachers. Your ReflectionReflect on the policies and guidelines that concern the teachers. T he codes of conduct mandate several rules and regulations that teachers must adhere to. First, teachers are responsible in taking care of the students who are under their supervision with the main objective of assuring their safety and welfare. Second,teachers  should  observe  confidentiality  of  information  that  is  related  with  theircolleagues  students  and  families  that  the  educators  acquire  during  their  teachingprofession, unless the disclosure of this information is needed for the well being of a person.Third, teachers should maintain the good reputation of the teaching profession by showing acts of honesty and integrity as well as making sure that their privateinterests  especially  outside  of  school  does  not  interfere  with  their  professional responsibilities. Fourth,  teachers  should  respect  all  the  members  of  the  schoolcommunity  namely:  students,  parents,   co-workers,  and  school  management  bymaking sure that they are treated equality and are not discriminated by gender, sexual orientation, religion, age, race, and others.Fifth, teachers should conduct their relationship with their students in a professional, respectful, and appropriate manner. Sixth teachers should not practice their teaching responsibilities while in the influence of any substance that weakens their capability to perform their duties properly. Lastly,teachers  must  present  comprehensive  and  accurate  information  and  documentsregarding their professional status credentials, and related experiences. Express  your  insights  and  feelings  regarding  the  demands  of  being  a  future professional teacher. Good teachers typically have good organization skills.They have the ability to work with many different types of people. Patience is also a very good quality. It is true that some people, from the time they are i n first grade, know they want to be teachers. For others, the idea to become a teacher can be a sudden insight, or a feeling  that  ferments  for  years  in  some  remote  corner  of  their  consciousness. Regardless of  where  the idea  comes  from,  for  many,  the images  associated  with becoming a teacher are compelling. Teachers must be flexible to handle the inevitable obstacles that occur each day.Teachers must be able to handle problems and a room full of students all at one time. Problems also arise outside of the classroom setting. In addition,  school  politics  and  colleagues  with  different  teaching  styles  can  cause tension. EPISODE 2: My Tools ORGANIZATIONAL PLAN Each day that I  spend in the classroom presents new  challenges. Every situation and each different child requires an individualized response from the teacher. As I’ve observed the organizational plan, the classroom structured is fl exible. The instructions are care both individually and by group.And the teacher is ensuring that furniture arrangement promotes learning opportunities. She has a seating chart. She maintains plans for materials and assignment management. And she creates bulletin boards that foster learning. She ensures bulletin boards are informative, relevant, aesthetic, and related to class activities. SCHEDULING During my observation, I’ve noticed that the teacher is following guidelines to ensure a  successful scheduling. First she  incorporates any  pre-scheduled  school  wide activities and routines into her schedule.She makes sure to include any activities that the whole school needs to be doing at the same time. For instance, many schools havea  Drop  Everything  and  Read  (DEAR)  time  right  after  lunch. Second,  she  createspredictable routines that her  students can  follow easily. Setting  aside a  short amount of time in the morning for students to complete arrival routines and get organized forthe  day  helps  to  teach  elementary  students  the  importance  of  being  prepared. Likewise, having specific dismissal routines they must follow helps them to make surethey  are  taking  home  everything  they  need  at  the  end  of  the  day.Third,  she coordinates with her grade-level peers. Fourth, she allows for some flexibility in her schedule. Lessons can run longer (or shorter) than she expected or some activities like earthquake and fire drills and special assemblies may interrupt her schedule. She said it's okay if every once in a while you don't accomplish everything you planned for the day. I think the activities were scheduled properly. The time was allotted sufficiently for the activity. Individual and group activities were all planned that’s why it saved time and it’s very organized.And through the guidelines she’s following she’ s coming up with an excellent scheduling. RECORD KEEPING The attendance is monitored by checking the permanent seat plan, through this the teacher can record easily the absences and present in the class. The teacher has a record book where she gets every time she checks the attendance. I’ve seen a portfolio cabinet wherein all of the portfolios of the students are put. The teacher said that it’s very helpful if they have portfolio so that they can monitor their individual performance. PHYSICAL ENVIRONMENTThe physical environment of the classroom is very conducive to learning. The classroom is clean, properly ventilated and lighted, and free from noise distraction. Also the bulletin and displays were neatly arranged. They have seat plan so the seats of the students are organized and permanent. I think the seating arrangement also suits the learning experience of the pupils. The classroom furniture is matching the size of the students. DISCIPLINE The teacher is establish ing the discipline inside the classroom by following some rules and guidelines.First is by selecting a discipline policy that is appropriate for her students. She considers her students' age and developmental level when selecting a plan. Second is by pairing the rules with both consequences and rewards. If she will punish misbehavior, she also wants to recognize good behavior. She tries to mix positive and negative nearly equally in her plan to ensure that students see that good behavior is rewarded just as much as bad behavior is punished. Third she created a poster on which this discipline policy is clearly outlined.Featuring her policy on a poster allows students to refer to the regulations regularly and gives her something to which to draw students' attention when discussing behavior. She placed her poster prominently on a classroom wall. I think her approach is very preventive. By creating and implementing a classroom discipline plan to prepare her students to follow the rules and regulations that they will be bound by once they reach adulthood. Simultaneously, she'll be maintaining a calm, productive classroom atmosphere conducive to conventional studies. ROUTINESThe  routines  are  properly  established  and  organized. The  teacher  is  alsofollowing some guidelines in establishing routine in the classroom. she organizes her classroom to be effective in providing structure and routine before her students arrive. There  should  be  a  space  for  their  backpacks,  lunches  and  homework. She labels everything clearly. Materials and sections of the classroom should also be labeled. This will allow students to become more familiar with where things go. Then when she says it is time to clean up, they will be able to do so effectively. Third, she sets a schedule.This sounds easy, but it is very important. Structure and routine are essential to keeping children focused and your stress level down. And I think all the pro cedures are placed properly and effectively. When routines and procedures are carefully taught, modeled, and established in the classroom, children know what’s expected of them and how to do certain things on their own. Having these predictable patterns in place allows teachers to spend more time in meaningful instruction. Classroom Management Matrix Classroom Management Area Observation Description of the Supportive Measures ObservedYour Analysis Comments on the Effectiveness of the Supportive Measure Your Analysis Recommendations 2. Schedule During my observation, I’ve noticed that the teacher is following guidelines to ensure a successful scheduling. First she incorporates any pre-scheduled school wide activities and routines into her schedule. She makes sure to include any activities that the whole school needs to be doing at the same time. I think the activities were scheduled properly. The time was allotted sufficiently for the activity. Individual and group acti vities were all planned that’s why it saved time and it’s very organized.And through the guidelines she’s following she’s coming up with an excellent scheduling. One of the hardest things to do as an elementary school teacher is to find the time to fit everything in. There are so many skills to teach and only so much time in the day. To make sure that the entire curriculum is taught effectively, it helps to create a classroom schedule. 1. Organization Plan As I’ve observed the organizational plan, the classroom structure is flexible. The instructions are carried both individually and by group and the teacher ensures that furniture arrangement promotes learning opportunities.Teacher success, in relation to both student learning and teacher efficacy, can often be traced to the ability of the teacher to manage the classroom. Research shows that effective classroom organization and management during the first few weeks of  school are crucial in deter mining expectations and behavior patterns. I think the teacher really implement and create a good organizational plan. I have observed that she provides a productive, safe environment conducive to learning. 3. Record Keeping Effective, continuous record keeping lies at the heart of our best teaching and learning.It enables us to plan, to organize, and to create the best learning environment for each child. Record keeping is an effective tool for tracking contributions made by individual students in our classroom, for assessing students, for informing students and parents about growth overtime, and for setting goals. I think the teacher has effective record keeping technique. She’s right in creating a seat plan to easily check the attendance of the pupils. Also, it is correct to have a portfolio for each student so that they can monitor their performance and enhance it right away if  needed.The attendance is monitored by checking the permanent seat plan, through this the tea cher can record easily the absences and present in the class. The teacher has a record book where she gets every time she checks the attendance. I’ve seen a portfolio cabinet wherein all of the portfolios of the students are put. The teacher said that it’s very helpful if  they have portfolio so that they can monitor their individual performance. Model whenever you can and tone your language to suit large mixed ability classes, small groups, weak students, and finally, the age of your students.She coordinates with her grade-level peers. She allows for some flexibility in her schedule. Lessons can run longer (or shorter) than she expected or some activities like earthquake and fire drills and special assemblies may interrupt her schedule. She said it's okay if every once in awhile you don't accomplish everything you planned for the day. Effective enforcement of  classroom discipline is a pre-requisite for the smooth operation of any classroom. Although your main goa l as a teacher is to provide your students with the academic lessons they need to succeed in adulthood. I think her approach is very preventive.By creating and implementing a classroom discipline plan to prepare her students to follow the rules and regulations that they will be bound by once they reach adulthood. Simultaneously, she'll be maintaining a calm, productive classroom atmosphere conducive to conventional studies. The  teacher is establishing the discipline inside the classroom by following some rules and guidelines. First is by selecting a discipline policy that is appropriate for your students. Consider your students' age and developmental level when selecting a plan. Second is by pairing the rules with both consequences and rewards. 5.Discipline 4. Physical Environment The physical environment of the classroom is very conducive to learning. The classroom is clean, properly ventilated and lighted, and free from noise distraction. Also the bulletin and displays were nea tly arranged. They have seat plan so the seats of the students are organized and permanent. I think the seating arrangement also suits the learning experience of the pupils. The classroom furniture is truly matching the size of the students. Every teacher knows that a safe, clean, comfortable and attractive classroom can stimulate learning and help build a classroom community.But for many teachers, setting up the physical environment of  their classrooms can be quite daunting, especially when faced with older buildings, crowded classrooms and insufficient storage space. I think the teacher did a good job in creating a physical environment that is very conducive to learning. She has a classroom suited to the learning ability and level of her Grade II pupils. I can conclude that if she maintains it, definitely she can come up with her goals in providing a classroom promoting a healthy and wonderful learning experience. I think the routines she formulated are very unique yet effectiv e.Actually, if I’ll be in the actual field, I’m going to follow her superb and operative routines so that I can also ensure a well managed time and well organized classroom. 6. Routines The routines are properly established and organized. The teacher is also following some guidelines in establishing routine in the classroom. First she organizes her classroom to be effective in providing structure and routine before her students arrive. There should be a space for their backpacks, lunches and homework. Second, she labels everything clearly. Materials and sections of the classroom should also be labeled.This will allow students to become more familiar with where things go. Then when she says it is time to clean up, they will be able to do so effectively. Third, she sets a schedule. This sounds easy, but it is very important. When students arrive in her classroom they should know that they have until a certain time before their desks should be cleared and the teaching sta rts. Also she plans for the in-between times as well. Structure and routine are essential to keeping children focused and your stress level down. And I think all the procedures are placed properly and effectively.When routines and procedures are carefully taught, modeled, and established in the classroom, children know what’s expected of them and how to do certain things on their own. My Analysis 1. In what area of classroom management was the teacher most effective? Which of  the supportive measures were effective? Why? The area of classroom management wherein she’s most effective is discipline. I think all of her supportive measures were efficacious. During my observation, I’ve noticed that the pupils were well disciplined and behave not only during discussion but even the teacher is away.So it just shows that the guidelines she’s following to maintain  a  good  discipline is  working. She already  starts  to  develop  good  moral ch aracter among pupils. 2. In what area of classroom management was the teacher least effective? Which supportive measures were not effective? Why? I think she’s very effective in all aspects. I am not seeing any flaws regarding her organizational plan, record, keeping, physical environment, scheduling, discipline and routine. It might not be perfect but I think the important thing is to fulfill your goals in accordance to your guidelines. . Suggest more effective ways for your answer in number 2. Since I am seeing her classroom management with no flaws, I’ll just leave a good message about it. Effective classroom management is about the teacher keeping the students actively involved in the entire lesson. By practicing the teaching strategies above, teachers will greatly reduce classroom management problems. My Reflections 1. Describe at 3-5 characteristics of a teacher who can establish a well-managed classroom? There are so many classroom management characteristics lik e: Adaptability is the ability of a person to blend him / herself according to the external situations. Decisiveness – having the power to decide; conclusive. Characterized by decision and firmness resolution. Delegation – is the handing of a task over to another person, usually a subordinate. It is the assignment of authority and responsibility to another person to carry out specific activities. 2. What characteristics do you have at present that can make you an effective classroom manager? Elaborate how these characteristics can help you. I think I have the empathy, adaptability, and decision making skills.I can definitely sue those skills to ensure an effective classroom management. Adaptability will of  course help me to adjust easily to situations and changes. For example, if I’ll be transfer in different classroom I can still create a new and good atmosphere to my students which will promote a conducive learning environment. Also, if I have the empathy I can understand their  individual differences which will help  me to maintain and foster good discipline and routines inside the classroom. And last, if I have the good decision making skills I can create a guidelines and rules to insure and effective classroom management. . What characteristics do you have at present that can hamper you from becoming an effective classroom manager? How can you overcome these characteristic? Honestly I need to develop and gain more patience because I think that’s the characteristic that I have that will definitely hamper me in having an effective classroom management. I know that I can overcome this because I’m already practicing it in my daily life. I’m beginning to be more patient at all time regardless of  whatever the situation is. EPISODE 3: THE TEACHER AND THE COMMUNITYThe role of the teacher in a positive school-community relationship is extremely important since it is the teacher who is the backbone of the educatio nal system. Although  school  boards  create  school  policy  and  administrators  interpret  thesepolicies, teachers are the personnel who implement school policy. Teachers must alsobe  prepared  to  make  the  most  favorable  impression  possible  in  even  the  mostinnocent  of  circumstances  in  order  to  maintain  public  support. The  community's perceptions of the teacher affect their perceptions of the school and

Elimination of Ethnic and Religious Discrimination Essay

The word discrimination can be defined as, â€Å"treatment or consideration of, or making a distinction in favor of or against, a person or thing based on the group, class, or category to which that person or thing belongs rather than on individual merit.† One large type of discrimination in the world of today is religious and ethnic discrimination. Religious and ethnic discrimination is when someone discriminates against another person based solely on their religious beliefs or background and their ethnicity. Unfortunately, religious and ethnic discrimination are problems which stretch across the globe and occur in almost every country. One of the most well known cases of religious discrimination was the Holocaust. For those of you who may be unfamiliar with it, the Holocaust was the genocide of approximately six million European Jews and millions of others during World War II. The Holocaust was led by Nazi-leader Adolf Hitler; he discriminated and disliked the Jews merely because they were Jewish. Rather than actually getting to know any of them and then judging their character once he was a bit more familiar with them, he made a superficial judgment, decided he disliked them, started to discriminate against them, and eventually led the Holocaust. He merely disliked and discriminated against them because of their religion, regardless of who they really were, that it pure religious discrimination. A well known example of ethnic discrimination is the segregation that occurred in the USA during the 20th century, more specifically the early to mid 20th century. Segregation is, â€Å"the enforced separation of different racial groups in a country, community, or establishment.† Schools, living properties, and even playground are just small few of the large amount that was segregated at that time. Although this delegation is not pleased to say it, there is religious and ethnic discrimination in Tunisia as well. Tunisian singer Salah Misbah says that he is constantly discriminated against because of the dark color of his skin, supposedly having been called names such as, â€Å"a dirty slave†. There are also some cases of religious discrimination in the constitution of Tunisia. It declares the country’s determination to adhere to the teachings of Islam, stipulates that Islam is the official state religion, and that the President be Muslim, therefore discriminating against all who are not Muslim. Also, The Government does not permit the establishment of political parties on the basis of religion and prohibits proselytizing, which means attempting to convert someone to your faith, by non-Muslims. Tunisia recognizes that discrimination of any kind is wrong, especially these two, and, for that reason welcomes the possible solutions to this problem. Although religious and ethnic discrimination may seem like a difficult problem to handle, there are solutions. Unjust discrimination of any kind can normally be linked with poor education. If children are taught well about other traditions, religions, and cultures they are less likely to discriminate against people of those backgrounds. Another, slightly harsher, possible solution could be for the government to adopt a no-tolerance policy in relation to religious and racial crimes. Out of fear of being punished, it might dissuade those who are inclined to commit religious and racial crimes. In conclusion, if the necessary education is given, and laws or tolerance polices set in place, it may decrease the amount of religious and ethnic discrimination around the globe. Unfortunately, try as we might it seems as if religious and ethnic discrimination are problems which may never be fully and completely eliminated and eradicated, but that will not stop Tunisia, and hopefully the rest of the UN, from trying our best to do so! Sources: http://dictionary.reference.com/browse/discrimination http://www.politicsforum.org/forum/viewtopic.php?f=32&t=124377 http://www.state.gov/g/drl/rls/irf/2007/90222.htm http://en.wikipedia.org/wiki/The_Holocaust http://dictionary.reference.com/browse/segregation

How to satisfy the customers in alain distribution company ( water and Research Paper

How to satisfy the customers in alain distribution company ( water and electricity company) - Research Paper Example Commonly, it has been interpreted that satisfaction is characterized by a feeling that is brought about by the evaluation process regarding what customers expect, such as the decision to purchase the service along with their needs and desires associated with such purchase. Moreover, according to Bitner and Zeithaml (2003), satisfaction reflects whether the service has fulfilled the customers’ needs and expectations. Satisfaction can be a positive and emotional state as an outcome of the evaluation of a working relationship (Boeselie, Hesselink, and Wiele, 2002). Over the recent years, due to such definition, there has been a focus on service quality and customer satisfaction among service providers and researchers alike, although such concepts are two conceptually distinct variables from the perspectives of customers. Background of the Study The researcher aims to focus on the Al Ain Distribution Company (AADC) which is a public joint stock company in the United Arab Emirates owned by the Abu Dhabi Water and Electricity Authority. AADC remains to be the largest distributor of electricity and water in the eastern region of Abu Dhabi (AADC, 2009). The company holds total ownership, control and regulation of electricity and water distribution, and operation of services for electricity and water supply. AADC aims to commit to their shareholders by bringing about the required investment returns. It also attempts to demonstrate excellent service quality by making sure that the provision of electricity and water is at a high level of superiority and that professionalism is shown through customer transactions and business actions that fulfill customer needs. Finally, AADC aims to stay committed to their employees through equitable treatment, effective employee recruitment and development, empowerment, competency maximization, recognition of contributions, and a safe and secure working environment. Through such objectives, the AADC aims to follow high standards t o bring about favorable outcomes in their daily course of action. Research Objectives The current study aims to address one main objective and that is to examine the relationships of perceived service quality dimensions, as suggested by Parasuraman, Zeithaml and Berry (1988) (reliability, responsiveness, tangibility, empathy, and assurance) on the satisfaction of customers in Al Ain Distribution Company (AADC). Review of Related Literature Customer Satisfaction A wide number of researchers have examined the important role that customer satisfaction plays in achieving long-term business success (Homburg and Stock, 2005; Schmit and Allscheid, 1996). Although customer satisfaction has been described through various definitions, generally, a process for evaluation is a vital component that comprises customer satisfaction. It is an evaluation provided by customers with regards to their consumption experience or service encounter based on how favorable it should be (Hunt 1977). Engel and Blackwell (1982) also referred to this concept as an evaluation whether the selected option is in accordance with prior notions regarding such alternative. Hence, such conceptualizations point out that customer satisfaction is the process of assessing the observed differences between expectations and actual performance/encounter. Furthermore, according

Gulf Oil Spill Case Study Example | Topics and Well Written Essays - 1750 words

Gulf Oil Spill - Case Study Example These kinds of natural disasters damage property, displace lives, as well as, harm and kill. These events are bad enough, but there are other disasters have nothing to do with nature. They are the product of man-made structures, facilities, or endeavors. Human error or mechanical failures have resulted in devastating disaster with unbelievable immediate and long term effects and consequences. Chernobyl in Russian, for example, which leaked nuclear radiation for miles and miles. Plants operated in multiple industries all over the world have had failings that have resulted in dangerous toxins, chemicals, or substances to be released into the environment and human society. The British Petroleum oil spill is one such example. History On April 20, 2010 the Transocean Deepwater Horizon rig, owned by the British Petroleum company, exploded where it stood. Spreading smoke and burning chemicals into the air. As can be seen in the pictures above, the fire was massive. Worse the oil being relea sed was spreading across the water, blackened ooze. Located 250 miles south of Houston, Texas, in the Gulf of Mexico, it, also, threatened coastal Louisiana and Florida. As it spread the malfunctioning, damaged machinery, was forcing gallons upon gallons of oil directly into the ocean waters. Below is an example of the what it looked like under the waves and on the surface when this disaster occurred (The Daily Green, 2013). As it spread, it began to cling to and hinder the marine life and birds, as can be seen in the images shown below. These animals are hardly recognizable, coated in thick goo that renders them, essentially, helpless. The first initial explosion took the lives of 11 workers and seriously injured, nearly, twice as many (British Petroleum, 2013). However, the damage of the BP oil spill would have far more reaching ramifications than most people would have ever expected. Oil is made up of carbon and hydrogen molecules. Their states allows it easily to â€Å"goopâ₠¬  together and stick to anything that it comes in contact with. This is dangerous enough, but because the incident occurred in the mid-ocean it allowed it to move farther and faster than spills in the past. The effects of the spill could be felt immediately by the neighboring environments; be it plant life, animals or human beings. It, also, nearly economically crippled the populations living and working in and around the Gulf, which lead to serious economic hardships (Tiffany, 2013).The entire ordeal continued for weeks, but the ramification may be felt for some time. Discussion The ecological ramifications are, essentially, obvious. The number of animals trapped in the sludge and coated in thick, blackish-brown goo is not acceptable. This exposure prevents the animals from functioning, but, also, it can be incredibly damaging to their internal health as well. However what could be seen was only the beginning. Underwater plant life and animals, like fish and shellfish, were, also , suffering. Approximately, 8,000 animals died as a result of the spill, many of which were species already considered endangered. Human beings were, also, having serious immediate responses. People were experiencing respiratory issues, skin rashes, serious headaches, and confusion or disorientation. They, also, were quickly starting to get sick from eating the fish procured from the Gulf (Tiffany, 2013). This is how the spill represented a

Integrated Marketing Communications Assignment 2

Integrated Marketing Communications 2 - Assignment Example First class passengers are served breakfast along with afternoon and evening meals. There is an onboard shop serving a range of alcoholic, cold and hot beverages. The train service has been identified in various industry awards. In the year 2010, it was awarded as Year’s Best Rail Operator at Travel Globe Awards. It is also known as one of the most preferred domestic passenger service in the United Kingdom. The trains are known to be environmental friendly as their carbon dioxide emission is 78% less than average domestic flights and 76 % less than cars (Virgin Trains, 2013b). Integrated Marketing communication Integrated marketing communication has become as a major phenomenon since early 1990s. Corporate and marketing communications are few of the critical persuasive factors used by organizations for market connection (Constantinides, 2006). The objective is to deliver certain perception of products, services and brands to consumers, customers and stakeholders. As a result o f the increasing variety of promotional and communication tools, modern day channels are able to disseminate messages in wide forms. According to Kliatchko (2008), â€Å"integrated marketing communication is audience-driven business process of strategically managing stakeholders, content, channels, and results of brand communication programs.† Marketing communication planning or mix can be characterized in the form of its communication strategies in the market. The various ways through which an organization communicates to its market are advertising, sales promotions, personal selling, direct marketing and public relations (Gronroos, 1994; Ferdous, 2008). Advertising Advertising can be described as a non-personal strategy for mass communication offering great level of command for people responsible for design, manufacturing and delivering of advertising messages (Fill, 2006). This message is transmitted in a particular style and manner which best suits the customer as well as management’s requirements. Regular usage of advertising is critical for creation and maintenance of brand personality, especially when it is integrated with other elements of the mix. It is a dominant form of advertising communication for many firms (Panda, 2003). In any case, advertising needs a carrier so that message can be delivered to the desired receiver (Pelsmacker, 2001). Sales promotions Sales promotion is used for delivering the action plans. Sales promotion and advertising harmonize each other as promotion is short term to generate sales and advertising is for long term awareness and relationship building. Sales promotion is also a non-personal form of marketing communication targeting a smaller audience. The techniques include offering better offers and adding value with the objective of future sales. Various presentation kits such as, catalogues, selling aids and brochures, are used for sales staff. Financial mechanisms such as, promotional pricing and incentive s, are used as a push strategy by companies (Young and Aitken, 2007). Public relations Public relations can describe as relationship management between an organization and its various stakeholders. It is an attempt to establish and preserve shared understanding, good relationships and goodwill with the secondary targets,

The application paper Term Example | Topics and Well Written Essays - 3000 words

The application - Term Paper Example Initially, extremely excited and optimistic, Jason was momentarily awfully despondent. He could not remember the last time he had encountered such a communication crisis in a company, and was at a loss on how to even initiate solving this mess of a situation. Equipped with more than fifteen years of experience as an international crisis communications consultant, and having a doctorate of philosophy in communication, he always prided himself on dealing with the intra-company issues swiftly and proficiently. Maybe it was the semantic noise (2) in the form of confusing vocabulary and mixed phrases used by the lower staff, or the inflexibility of the thought process (3) of the higher managements in the form of tunnel vision, Jason was hitting hard walls wherever he goes. When Jason’s company was approached by the Targeta Inc., a retail giant in States, they thought that it will be just like any other acquisition case. Targeta had recently acquired a small Quebec based clothing co mpany Simmona Inc., and was having problems with synergizing cultures, and internal and external communications. Jason further deduced that Targeta was probably going through an information management crisis (4) in the new market, and needed an advisor to figure out ways to ingratiate in the local market. Simmona, an almost two hundred years old company, operated seven big stores in the province of Quebec, Canada. Their main suppliers were local emerging and already established French designers; not even a single product in the stores was imported from outside of the Quebec. Their biggest location was within the Montreal downtown, with a huge store on the ground floor, and headquarters on the upper levels. The local French Quebecois community had a huge symbolic interaction (5) with these stores, and considered them as a part of their heritage. The firm’s logo was a maple leaf, which is also the national Canadian symbol. At each store, Simmona employed a manager, an assistant manager, and twenty other staff people. Along with these 154 people, forty five more people worked at the head office, which included the CEO John Simmona, and ten other senior officials. Post acquisition, all of the senior management at the head office was changed, most of them appointed from within States. However, Targeta decided to keep all the store officials, including the store managers, and assistant managers. Ever since the new management took over, the profits have sharply declined, thus resulting in James arrival to sort out the problems and present a plan of action (6). To begin with, Jason immediately went on to conduct written surveys, and verbal interviews of the store employees. His surveys mostly consisted of binary questions (7), with yes/no answers, and were regarding interactions with previous owners, views about the new management, and other related issues. Along with this, he also questioned local friends and other acquaintances, to get to know what general po pulation thought about this acquisition. He also went to the neighborhood library and read all the available six month old newspapers, focusing mostly on the business sections. He wanted to get as much information as possible regarding events surrounding this acquirement. He did realize that before this acquisition, there was a mystification (8) attached to these stores. Simmona family,

535 Essay Example | Topics and Well Written Essays - 500 words

535 - Essay Example But, the site can only be as good as the vendors allow, if they do not have a suitable demo and papers on the site then the site is simply wasting time. Some vendors appear to want the manager looking at their own site which is OK if the manager knows they exist, I can imagine many managers would not have a clue though. Which is why there is a need for the comparison site and a re-think by vendors who do not allow people to see anything useful. The vendors who do have demos on the site vary; again I found it difficult to get a good comparison between SAP and Epicor for example. They both have demos but they were very different. The SAP site showed costs and ideas of the software but not a single screenshot of it in action. Epicor had a great demo which I think all the vendors should follow, it gave me a good idea of the software and how it works and I know I can contact them for more information and costs. So if they all did this then the comparison web site would be very useful to managers of a company and should help sales of the vendor’s products. The main complaint I have about the comparison web site itself is the number of times I had to register my details. The Hotmail account is loading with sales stuff which would irritate me as a busy

Business and Employment Law Essay Example | Topics and Well Written Essays - 1500 words

Business and Employment Law - Essay Example it is the EEC (now known as the EU) that has had the most significance, particularly for law†2. Elliot further comments that in addition to the economic objectives, â€Å"it is intended that there should be increasing political unity, though there is some disagreement – particularly, though not exclusively in Britain – as to how far this should go†3. It is submitted that economic integration and the policy making of the EU is inherently dependent on legislation and therefore a central issue of importance is the ability of the EU institutional framework to effectively implement and regulate EU economic objectives at national level4. As an initial observation, Baimbridge and Whyman posit that the organisational model of the EU with the roles of the Commission, European Parliament and the European Court of Justice is its inherent weakness in achieving EU harmonisation5. In supporting this argument, they refer to the EU regulatory model as the democratic deficit of the EU framework â€Å"in terms of direct influence afforded to European citizens over the decision making process of the principle institutions†6. As such, the institutional framework clearly lends itself to conflict with the national political framework of member states. The focus of this paper is to critically evaluate the impact of European Union and EC law on the UK and business. Whilst the sheer complexity of multifarious issues raised by the impact of EC law and EU institutional policy making on the UK is outside the remit of this paper, in evaluating the issue this paper will focus on the policy initiatives of the EU, impact of legislation and undertake a contextual evaluation of the impact of the Human Rights Act 1998 (â€Å"HRA†). The tension between European Community law (EC) and national law is arguably the most debated topic of constitutional law7. The convention of Parliamentary supremacy is rooted within the British constitution as a fundamental limb of the separation of powers

Sexual predators of young children in the Internet Essay

Sexual predators of young children in the Internet - Essay Example The online security risk of children from pedophiles has been made all the more higher because of easy access through the Internet. As the government tries to secure children however, where parents could be rest assured of some security, pedophiles have become wiser in securing information as in library files or through other means.Parental advice have been made available.As technology advances, information conveyance also advances. Thus the risk of various crimes such as human trafficking, including pedophilia, and illegal material trade caused by online incidents is all the more high. This paper looks into pedophilia particularly its risk on children as aided by the Internet.According to the American Psychiatric Association (APA) in their Diagnostic and Statistical Manual of Mental Disorders (2000), pedophilia is under the case of paraphilia. It is described as a psychosexual disorder in which a person fantasizes or is committing an act of sexual activity with pre-pubertal children (APA 2000). For online pedophiles, there are two categories: the dabbler and the preferential offender (Bennett and Hess 2001).The dabbler is essentially a typical adolescent searching for pornography, a curious adult with a newly found access to pornography; or a profit-motivated criminal. The other category named preferential offender is usually a sexually indiscriminate individual with a wide variety of deviant sexual interests or a pedophile with a definite preference for children (Bennett & Hess 2001).Historical antecedents... As reported in Christian Science Monitor (Ford 2004), there is even an open child-sex market identified as being in the German-Czech border district that began in 1996 with child prostitutes, the youngest being 6 years old. The pedophile case in the U.S. ranks second in the crimes being reported in the news (Killias 2000). Current importance. The Internet has become a primary medium by which pedophiles exchange images and experiences with one another. Many of these pedophiles belong to international organizations and web rings that are known to distribute pornographic images of children as well as other related material (Lesce 1999). Through Internet chat rooms, podcasts and streaming radio, pedophiles from diverse backgrounds are able to share information, swap stories, politically organize and even give tips on how to distribute to children a printable booklet that extols the benefits of sex with adults. Despite the illegality and societal outrage having sex with minors, the Internet support groups help them justify their behavior (Dawson, 2006). Many online pedophiles that target youngsters are aware of the needs and desires of the young and use their knowledge to exploit the youth through seduction or manipulation (U.S. Department of Justice 2007.). The trouble is that as stated by California's Megan's Law Online, not all sex offenders are caught and convicted (Office of the Attorney General 2007). Controversy. Some pedophiles regard themselves as pushing for legalization of child pornography and the loosening of age-of-consent laws. They view themselves as fighting for children's rights to engage in sex with adults. A Dutch group, in fact, formed a pedophile political party, and celebrated when a Dutch court

Hobbes and Locke Essay Example for Free

Hobbes and Locke Essay Thomas Hobbes and John Locke are indeed, two of the most brilliant philosophers that ever existed. They may have similarities and differences between them, but it is undeniable that their ideas contributed a lot in shaping the modern world. Both Hobbes and Locke perceive man as a central figure in a society. For Hobbes, it is man’s nature to be mindful of him exclusively, with self-interest going above everything else. On the other hand, Locke perceives man as both self-interested and concerned about other people. The two really have similarities and differences, but in order to know more about them, we need to compare their stand about various aspects of society. One important aspect that we could consider is sovereignty (Williams, 2006). Hobbes made it clear in his Leviathan that a political society’s sole task was to identify a person or a group as the sovereign. This pertains to an election of some sort, which would determine who would be the sovereign. Hobbes regards this sovereign as someone with absolute power, and that every person in the society should give him/them their absolute obedience. For Hobbes, the only time that the people would be sovereign is when they choose who will be the distinguished sovereign of all. Locke on the other hand, would put the public good above all else, thus affecting his notion of sovereignty (John Locke, 2004). In Locke’s Second Treatise of Government, he recognizes the permanence and irrevocability of the social contract, but this limits the legislation only for public good. If and whenever the public trust is violated, say perhaps the people in power overlooked the public good, then they would have to answer to the people. They retained the power to remove or replace the legislative, considered to be sovereign, with a new legislative. Though it is unclear in Locke’s writings, he somehow deposits sovereignty in the people. He recognizes the sovereignty that a legislative may have, but still, it is in the hands of the people to correct any inappropriate actions that violate the public good. Another aspect that we could use to compare Locke and Hobbes is their idea about government. But before that, we need to consider first how these two look at the natural law that all men follow. For Hobbes, man follows a naturally law that eventually leads to a state of war. Their equality leads to conflict between each other, eventually leading to war and chaos. Locke on the other hand, would consider man’s natural law as a movement towards equality and freedom. Both men draw their ideas about the government from their concept of natural law. For Hobbes, government is important because it can be used to control natural law. For Locke on the other hand, government is important in order to preserve natural law. In relation to this, another aspect that we can consider in comparing Hobbes and Locke is their idea about rights. Thomas Hobbes believed that the natural law that man follows result from the rights possessed by each person to do everything in the world. Since they’re allowed to do whatever they want because of the rights they possess, conflict would be unavoidable. In order to avoid this state of war, man follows a social contract in order to create a civil society. This requires them to forfeit or cede some of their natural rights in order to be protected. This somehow controls them from exercising all of their rights, but somehow protecting them from the impending destruction that results from conflicts and wars. As for John Locke, he believes that all of us possess Natural Rights, which is brought about by the state of nature that we follow in the society. These include the right to life, liberty, and property. Both Thomas Hobbes and John Locke believe that all men are equal according to the natural law. For Hobbes however, this equality is seen in a state of war, caused by man’s right to everything. These rights lead them into conflict and boils down to chaos. Still, Hobbes believe that this state of war to be an equal field, wherein the weakest can still kill the strongest. There is no one above others in this state of war. He also believes that all man is sensible by nature, and can agree upon each other to avoid these constant wars. Locke on the other hand, sees man optimistically, wherein they are governed according to reason, thus coexisting equally and peacefully. They are all equal in terms of the rights they possess, thus putting them on the same level as everyone else. Thomas Hobbes and John Locke both agree on the importance of civilizing man. It either control or preserve natural law, either way, it is beneficial. Putting this on the idea of â€Å"the savage†, we can see that they give emphasis on the importance of civilizing man because it makes him better. We can say that for these two, man can’t do away with the social establishments that he created, including the government and their notion of sovereignty, as it preserves and promote order in the society, something that both philosophers can somehow agree upon.

Existentialism Is a Humanism Essay Example for Free

Existentialism Is a Humanism Essay Sartre is trying to defend existentialism against some disapproval to it. The Communist criticized existentialism as an invitation to people to take interest in hopeless world affairs. On the other hand, Christians reproached from the fact that people deny the need of attention in human affairs. People have the will to do anything they want and wish. With the example given, about ignoring the Ten Commandments, we can people deny the value of following the commandments and will only follow it if they wish. THE MEANING OF EXISTENTIALISM. According to Sartre, existentialism is a principle that provides human life possible. It also determines that every truth and action we know involves both an environmental and a human subjectivity. The two types of existentialist are the Christians and Existential Atheists. What they have in common is that they both believe in â€Å"existence comes before essence†, which means that a human has no predetermined essence or nature. â€Å"Man is nothing else but that which he makes of himself. † If a man cannot define himself, then he is bound to happen that he is nothing. The paper-knife example talks about how an artisan conceptualized an object, how he paid close attention to it and knew what the purpose of the object would be. The paper-knife is existentially different from human because for Existential Atheists, which Sartre is included, man defines himself and not the creator that conceived him. RESPONSIBILITY An implication given in the lecture is how a being would be able to existence would come before its essence even if God does not exist. Sartre mentioned that there is no human nature because we define ourselves and not by any force that lives inside us. By Sartre saying that â€Å"in choosing for himself, he chooses for all men†, he means that when humans make decisions, it affirms that value of which he had chosen. The choices we consider are always the better, and nothing can be better for us unless it is better for all. When a human chooses to do something for himself, like marrying and have children, he is still creating and contributing an image for the whole the whole mankind. ANGUISH Existentialist frankly state that man is in anguish because he only decides for himself, not realizing that the whole mankind is resting upon his shoulders. When we are in verge of act, we should ask ourselves â€Å"What would happen if everyone did so? † In asking this, we would be able to fully re-evaluate the actions or decisions we’re about to do. In the story of Abraham and the hallucinating women, we are taught on how to ask ourselves with that question. It is not enough to do an act with merely hearing the command. We should prove to ourselves that what we are about to follow would be reasonable and just. ABANDONMENT Sartre said that if God did not to exist, nothing would really change. He believed that we would still have the same progress that we have now. But for the existentialist, they would be embarrassed because it disappears with God the possibility of finding values in an intelligible heaven. For Dostoevksy, if God did not exist, everything will be permitted. He said that human would be free from doing anything they wish. One will be never to be able to explain one’s action because he doesn’t have anything to refer to. On the other hand, he proposes that if God does not exist there wouldn’t be values or commands that will legitimize our behavior. Existentialists believe in the power of passion. They believe that man is responsible for his passion, not some drive that is hidden inside a man. The story of the student teaches us that we should trust our instinct. With his dilemma, whether to join the Forces or to stay with him mom, he based his decision on what he felt. Because he had been living with his mother, the value of feeling to be always by her side is developed. Thus, he chose not to live his mother. In addition, the Jesuit’s story tells us that through our decisions and action, we are bound to choose our own path and bear the entire responsibility. DESPAIR According to Sartre, the definition of despair is that â€Å"we limit ourselves to a reliance upon which is within our will, or within the sum of the probabilities which render our action feasible. † I think the reason why Sartre thought that when Descartes said, â€Å"Conquer yourself rather than the world,† what he meant was â€Å"we should act without hope† is because both statements are saying that we should be in control of ourselves. The Marxists believe that you can rely upon the help of others. That even when you die, other will still continue what you did and help. While Sartre’s argument is that he cannot fully trust those people he doesn’t know. Yes, he can entrust his works and life with his comrades and family, but not to strangers. Does that mean that I should abandon myself to quietism? NO. What we should do is to commit ourselves then act the commitment made. Sartre stated that man is nothing else than what he proposes. Because he hasn’t found anything yet he seeks, he continues to living until the day he found it. â€Å"You are nothing else but what you live†, this means that â€Å"a man is no other than a series of undertaking, that he is the sum, the organization, the set of relations that constitute these undertaking. † Behaviors of the people are caused by the actions happening in their environment upon them. The implication given was how a coward became a coward, and a hero became a hero. Being a coward is the act of giving up. How sternness of optimism here is seen on how a man can make himself a coward or hero, through his action and thinking. In the end, what counts is that â€Å"the destiny of man is placed within himself. † There wouldn’t be any hope or changes unless he starts doing something. SUBJECTIVITY What Sartre and Descartes both agree on is that truth must first have an absolute truth. If not, it will crumble into nothing. Sartre thinks that the theory alone is incompatible with the dignity of man because â€Å"it is the only one which does not make man into an object. † Their main aim of that view is to distinguish the human kingdom as pattern of values to that of the material world. THE OTHER Sartre believes that when we are trying to think to discover ourselves, we are to discover everything from others. To recognize oneself is to be recognize by other people. With â€Å"I cannot obtain any truth whatsoever about myself, except through the mediation of another†, Sartre is saying that we need other to seek the truth that we are trying to find. That being an individual is not enough to find the truth and identity. INTER-SUBJECTIVITY We should understand that â€Å"all the limitations which a priori define man’s fundamental situation in the universe. † The historical situation of every man is different from what they experienced. Human condition is saying that from having freedom, we are also entitled to take full responsibility of it. I think it is possible to understand and value something about all people because there is still universality, which mean that in somehow we can still understand things outside ourselves. BAD FAITH One of the implications are â€Å"every man realizes himself in realizing a type of humanity†, meaning that if a man decides to classify himself, he would be able to realizes himself. There is no difference between free being and absolute being. Lying to yourself by saying that it doesn’t matter to you is a bad faith. It is wrong to say that what you choose doesn’t matter to you. People can always choose, but in not choosing is still a choice. â€Å"†¦without reference to any pre-established value, but it is unjust to tax him with caprice. † I do agree what he is trying to say here. Because he has no knowledge of a pre-established value, there is no sudden change in his choice. When Sartre that we make ourselves, what he meant is that through our actions and decisions we are forming our identity. FREEDOM In saying â€Å"You are unable to judge others†, it is true in one sense and false in the other. Whenever a man chooses his decisions and purpose, it is now impossible to choose another one. It is true in the sense that we do not believe in progress. The goal of freedom is to judge the logical value and not a judgment of value. They also search for the real meaning of freedom. How can the existentialists form judgment? By saying that he deceives himself and by doing that you are having good faith. â€Å"One can choose anything, but only if it is upon the plane of free commitment. † With this, we can conclude that selecting choices involving the commitment of oneself. INVENTION OF VALUES His response is an analogy, â€Å"if I have excluded God the Father, there must be somebody to invent values. † He disagrees on the kind of humanism that takes man as an end. He says so because man is still to be determined and should be considered as an end. What he meant by â€Å"Transcendence† is a man’s relation to his world and that of the people around him. Because man wants to surpass what he has done, he is in the center of his transcendence. A man can realize himself as truly human when he decides for himself, always seek truth and beyond himself and having an aim of some particular realization. CONCLUSION From his point of view, even if God did not exist, it would make no difference. Because for existentialists the real problem is how man will be able to find himself to in order to save himself, by not giving full reliance of God’s existence. Existentialism is a doctrine of action in a way that they confine their own despair with existentialists that Christians can describe them as without hope.

Sociological Analysis of Media Article

Sociological Analysis of Media Article Select and present an article from a current newspaper or magazine in your country, (the UK), that offers an assessment of some social problem. Assess the data in the article in terms of a social scientists perspective. What is your conclusion regarding the article.? Introduction Relationships between the West and the Muslim world have been of considerable interest both to politicians and to the general public, especially sociologists. Since the events of 9/11 in America the world has been confronted with the fact that there is a faction within Islam that will do anything to make its voice heard and to further its concerns in the West. This paper therefore has selected a newspaper article concerned with the publication of some cartoons involving the Prophet Mohammed. This has caused considerable upset in the Muslim world and is given a different presentation in different publications. The article selected for analysis here is taken from the Daily Mirror, Saturday 4th February. This paper will assess the data in the article from the perspective of a social scientist and will then give some conclusions regarding the article. Sociological analysis of documents is usually described as content analysis and there are a number of ways in which this type of analysis may be undertaken. Some sociologists use formal content analysis where a number of different texts on a given subject are used. This also sometimes involves the use of statistics (Giddens, 2001). Content analysis may also involve thematic and textual analysis. This paper will use a thematic and textual analysis (as described by Bryman, 2004) to analyse the chosen article. Scott (1990) maintains that great care should be taken when analysing documents, particularly media documents. The person undertaking the analysis needs to be aware of their own position and prejudices at the outset and how this might impact on their reading and understanding of the text. There are, therefore, problems of reliability with this kind of analysis. Language and Ideology The article that I have chosen to analyse is entitled â€Å"Muslims Day of Rage: Muslim cartoon Protest rock the world and Britain† by Victoria Ward and Stephen White. The article concerns the protests and violent reactions to the publication by a Danish newspaper of cartoons depicting the Prophet Mohammed as a terrorist. The first thing that was noted was the title. Muslim’s Day of Rage, this is the kind of phrase that is likely to add to the Islamaphobia that has been growing in the West since the events of 9/11 and the London terrorist bombings last July. The wording implies that all Muslims were not only upset and insulted by the cartoons, bearing in mind that all forms of representation not only of the prophet, but of human beings are forbidden in Islam, but that most of them are engaging in violent protest. This analysis of the title is confirmed by the opening lines of the article: FURIOUS Muslims warned Europe it would pay with blood yesterday for publishing a cartoon of the prophet Mohammed as a terrorist (Daily Mirror, 4/2/06-no page number given). Again the article does not differentiate between groups of Muslim protestors and the Muslim community at large. It tends to suggest that the vast majority of Muslims take the view that Europe should be made to pay in blood for the insult. This kind of wording is likely to incite religious and racial hatred. Looking at the article as a whole it might be said that the ideology underlying this article relates to Islamaphobia and is perhaps connected to the writers’ own fears of terrorist attacks. This theme of Muslim violence can be detected throughout the article. What is most problematic about this is that the article does not clearly differentiate between those Muslims engaging in demonstrations and violent protest, and those Muslims who are not. The language is used in such a way that it appears to apply to all Muslims and represents them as an angry and violent group. Representation The title and opening lines of the article I would suggest, tend to represent Muslim people as a homogenous group who want to see the West pay for the outrageous insult to the Prophet. The writers go on to speak of demonstrations that were charged with hatred in London where the Danish flag was burned and some protestors were claiming that ‘another 7/7 is on its way’ (referring to the tube and bus bombings in London last year). The article refers only briefly to the cartoon itself: The offending cartoon, which first appeared in a small Danish newspaper, showed the prophet Mohammed wearing a bomb-shaped turban. Islamic tradition bars any depiction of the prophet to prevent idolatry (Daily Mirror, 4/2/06) No criticism is made of the paper that printed the cartoon, of the cartoonist that produced it, or even of the fact that to Muslims such a cartoon would be viewed as blasphemous. While not wishing to endorse violent protests or to take sides it would seem that the article treats the subject with a very uneven handed approach. Clearly the writers, although this is not mentioned, hold to the idea of free speech and the freedom of the press. The question is why should this unheralded endorsement of free speech be contrasted with the representation of ‘furious’ and ‘angry’ Muslims. The ways in which the information is presented arguably gives a distorted picture of the whole issue. The cartoon is given much less space and attention than the acts of groups of Muslim protestors and tends to minimalise the offence that even the majority of non-demonstrating/protesting Muslims must have felt. Passive and Active Language The sentence relating to the cartoon is written in the passive voice, it says that the cartoon ‘first appeared’ as though it was not the work of human hands. By contrast all the recorded incidents concerning the protestors and the demonstrators are presented in the active mode as the following two extracts show. In Jakarta, Indonesia, more than 150 Muslims stormed a building housing the Danish Embassy and tore down and burned the countrys white and red flag (Daily Mirror, 4/2/06). Thousands of Palestinian refugees marched through the streets of their camps in Lebanon, burning flags and urging Osama bin Laden to avenge Mohammad (Daily Mirror, 4/2/06). No information is given as to the accuracy of the number of Palestinian refugees, the authors cite demonstrations from across the world and so some of those represented must have come from secondary sources, live news bulletins or other papers but it is not stated where such information came from or how the numbers given in the article for example the article states that more than 10,000 Palestinians were burning Danish cheese. The ways in which these numbers are presented and the fact that the newspaper makes consistent use of verbs to describe the protests and demonstrations gives what might be said to be an inflated view of what has been going on. The reader could be forgiven for believing that many thousands of Muslims across the globe have been involved in demonstrations and violent protests. Clearly this does not make violent action and threats of violence right but perhaps journalistic ethics were not hugely in evidence judging by the way in which this information was presente d. Towards the end of the article Jack Straw condemned the cartoon, but again, not the cartoonist who produced it not the editor that published it. His comes as a voice of calm reason at the end of a litany of violent protest and threats of violence, adding to the overall picture of Muslims as enraged and violent rather than groups of Muslim protestors. At the end of the article the writers point to the fact that the secretary general of the Muslim Council of Great Britain urged Muslims not to be provoked by the extreme actions of those elements who were out to exploit the situation. It would seem that this might be a clearer picture of events than that which the writers of the article have presented us with. Conclusion In this paper I have attempted to analyse, from the point of view of a social scientist, a newspaper article that is concerned with protests and demonstrations by some groups of Muslims over their upset at the publication of a cartoon which present the Prophet Mohammed as a terrorist. I have used a textual and thematic analysis in reading this article and have tried to cover most of its aspects. In undertaking this analysis I was acutely aware that the way in which the article was written annoyed me because I felt that it did not give an accurate picture of Muslims as a whole. It seemed that some of the language used by the writers was used not just to persuade, but to inflame and that this could lead to counter-protest on behalf of those people who see Islam and its people as a threat to Western civilisation. Bibliography Bryman, A 2nd ed. 2004 Social Research Methods Oxford, Oxford University Press Giddens, A. 2001 4th ed. Sociology, Cambridge, Polity Press http://www.mirror.co.uk/news/topstories/tm_objectid=16665334%26method=full%26siteid=94762-name_page.html Daily Mirror, â€Å"Muslims Day of Rage: Muslim cartoon Protest rock the world and Britain† by Victoria Ward and Stephen White. 4th February 2006 www.polity.co.uk/giddens

The Battle :: essays research papers

The Battle   Ã‚  Ã‚  Ã‚  Ã‚  The sun was touching the tree tops as it slowly descended in the horizon. Shadows were cast on the ground. The air was still hot and humid from the midday. A bit of a breeze was beginning to blow from the east sending a slight chill through our spines. We stepped unto the grounds and surveyed our surroundings. The playing field was perfect just like we had all imagined it would be. In the far distance there was woods along with a wide shallow stream. In front there was a field scattered with shields and barricades. We divided into units and went to gather up our gear. With our equipment in hand the whistle blows and friends become foes. Our mission was to survive, be the last team standing, we were to annihilate our opponents. With the signal given the war was under way.   Ã‚  Ã‚  Ã‚  Ã‚  My teammates and I gathered together at our base. There we came up with a battle plan. We were to separate and head in different directions eventually meeting up at an undisclosed location where we would ambush the enemy’s base . After everyone was clear on the objective we split up and went out to battle.   Ã‚  Ã‚  Ã‚  Ã‚  I ran across the field to the nearest shield and collected my thoughts. I could hear the orders being shouted from my fellow comrades in the distance as they engaged in a brawl with the enemy, â€Å"duck, cover, fire, fire†. Soon the brawl ended with a small victory as they scattered out into the sunset. My heart was pounding in my stomach. The sounds of the earth were magnified in my ears. Then it came to me, this was a war, this was life or death. Shoot or be shot, the setting had changed. With the new thoughts in mind I held tightly onto my gun gathered all my strength and courage and charged into battle.   Ã‚  Ã‚  Ã‚  Ã‚  I made my way slowly and quietly into the deep woods, like a recon soldier. My mind and senses were focused on the enemy. As I made my way down the beaten path I spotted movement in a far bush. I dropped to the ground and pushed my body flat against the cold earth. After a few seconds of silence I knew that I had not been seen. I crawled around the bush so I could see my pray. She sat there so still she blended in with the green color of the leaves.

Fashion Essay :: essays research papers

It is quite evident as you walk around the streets of almost any city or town in America that the line between what was once considered the black style of dress and the white styles has become less and less evident. This is especially true with the younger kids in junior high and high school. The baggy pants and shirts with labels and bright colors that were once reserved for the inner city black and Latino kids, are now being worn by whites in wealthy suburban neighborhoods.   Ã‚  Ã‚  Ã‚  Ã‚  I lived in a wealthy upper middle class area outside of Nashville Tennessee for most of my life and over the past five to ten years the change in style of dress for suburban kids has become more and more evident. Main stream stores such as Dillard’s and Castner Knot’s started carrying the underground hip-hop clothes that were once only found in the larger cities. Even major labels such as Tommy Hillfigger started designing larger clothes with brighter colors. There jeans were available in relaxed fit and even baggy. Hip Hop had now become a large market for young teenagers and people in their early twenties. I went to a private school with a very strict dress code and even there you could tell that the new urban fashion was having an effect on the way some students dressed. They would try to get baggier pants and would wear bright colored shirts with logos on the front. At ballgames they would wear baggy blue jeans and sweatshirts with â€Å"Polo† or â€Å"Nautica† emblems on the front. Whenever we had a casual day all the kids would go to the mall and you would see the baggy jeans and bright shirts on everyone. When the weather got colder kids at school started wearing the bomber ski jackets, so many people at my school had them that the school maid them illegal to wear. Also more and more guys started wearing the large hiking boots that were to bulky for their khaki pants, so they had to cut them at the bottom to fit around the boots.   Ã‚  Ã‚  Ã‚  Ã‚   I don’t know exactly how these trends came about but I remember it started when I was in seventh or eighth grade. At first it was the large â€Å"Starter† jackets with The Raiders or Miami Dolphins logos on them, and then it went to overalls and Adidas shoes and jackets.

Why is Diotima a woman? Essay -- essays research papers

Diotima, Socrates' great teacher from the Symposium, a work by Plato was one of the most influential women thinkers of all time, whether she was a real person or a literary fictional character. She related to Socrates the theory of love that he described to the partygoers at Agathon's banquet, a celebration of Agathon's victory at the competition of Dionysis in Athens and of Eros.   Ã‚  Ã‚  Ã‚  Ã‚  Before we search for the idea of why Diotima is a woman, we should first discuss a little about her. We know that, if she were an actual person, she would have been born around 470 BCE and died around 410 BCE. She might have been a priestess from Mantinea. Now if she was a real priestess or poet is uncertain. There is archaeological evidence, plus the fact that no historians for hundreds of years ever challenged her existence, suggests Diotima was an historical person. Her authenticity was not disputed until the 15th century.   Ã‚  Ã‚  Ã‚  Ã‚  We should also discuss about how women were generally treated in the days of the Symposium. We read in the beginning of the Symposium that Eryximachus wants to get rid of the women so that the men may â€Å"stick to conversation†. (Symposium 176.e3-177.a2) This invokes the idea that women are unable to have a meaningful conversation. This could be justified because ancient Greeks thought our (women) emotions get in the way. The ancient Greeks (men) had wives for the purpose of producing babies. They had boyfriends for the ...

Imagining the New Britain

Yasmin Alibhai-Brown presents the various social and political transformations that took place in Great Britain during the latter part of the 20th century (Brown 3). Because of class mobility and increasing differences in population structure, values, and cultural identities, the country had undergone alterations in terms of its domestic, foreign, and military policies. Thus, the author notes that these changes would decide the political, economic, and social history of the country.Social and racial changes were highly noted in Britain during the 1950s and 1960s. According to the author, prior to the said period, racial discrimination was absent in Britain. The ‘colored’ people comprised only an insignificant portion of the population. Their political influence was of no value to the ruling counties and districts. Beginning in the 1960s, the population of black and Asian migrants increased. Discrimination began to take course, as some of these migrants were able to acqui re economic and political power in the noted sectors of the country.Although reluctant to put the migrants to equal footing with the â€Å"native† citizens, the Parliament passed successive race relations acts in order to prevent racism from taking grip of the social climate of the country. In other words, the government of Britain feared a US-type of racism; a form of racism that would cause riots and possibly revolutions. The â€Å"native† population reacted indifferently to the social changes occurring in the country since it did not really changed their political and economic standing.Political changes were also noted in the 1970s. With the increase of Asian and black migrants, there was also an increase of Asian and black MPs in parliament. The increase though was insignificant compared to the number of seats acquired by traditional politicians representing the â€Å"native† population of Britain. When the Labour Party won the election in 1997, several Asia n and black MPs were appointed to important positions in the government.This was in recognition of the important contributions of the colored minority in the economic rehabilitation of the country in the 1980s (and their significant contribution in the country’s GDP). In addition, the inclusion of Asian and black MPs in the prime ministers cabinet was a startegy of the Labour Party to acquire the votes of the minorities (especially in large industrial cities). Here, one would note that the minorities, although still underrepresented in parliament had acquired some â€Å"slice† of political power.The author notes that in recent years, religious discrimination is being revived by fundamentalist Anglicans (Brown 19). The establishment of several Catholic schools (run by the Jesuits) in the country infuriated many Anglicans; religious hatred that can be traced in the 15th and 16th centuries. According to these fundamentalist Anglicans (interviewees of the author), Catholic converts in Britain were being brainwashed by the Catholic clergy on certain issues like abortion, divorce, and the use of contraception.This â€Å"brainwash† was according to them a grand strategy of the Roman Catholic Church to disrupt the social and political infrastracture of the country. The author concludes that these changes were the result of Britain’s increasing mixed population. As the number of migrants increases, their political, social, and economic significance also increases. Work Cited Brown, Yasmin Alibhai. Imagining the New Britain. New York: Routledge, 2001.

Obesity and Dove Company

Case Study : Dove in global market. ‘We want to challenge the definition of beauty. We believe the beauty have become too narrow in definition. We want to defy the stereotype that only young, blond and tall are beautiful’ (Phillippe Harousseau, Dove’s Marketing Director) Dove profoundly runs their CFRB (Campaign For Real Beauty) over the world, whereby they choose to use real women, which define as non-setting up of image, or original natural beauty and use in the campaign advertisement, focus on cultural issue, US receive great feedback from the public, company believe US market are growth matured since consumer are able to take words easily, for an example, Dove recent advertisement in US, as below, The company design the advertisement in the sense of alternative, it’s consider a strategy to target female market, according to research which conducted by Dove Company (U. S. Obesity Trends, 2009), overweight and obesity problem is still slightly increasing every years, Dove define it as a good market opportunity, in order to fit into the market, campaign like ‘Stand for something big and deliver it’ actually running in United State, the main purpose is to telling their consumer, do not concern able the problem of overweight, do not hide, Dove are here to tell audience, they are beautiful because they are not pretend to be beautiful. Finally, the concept of the whole campaign by revealing the problem, get a very good respond from the public, Dove acting as personal caring to everyone, and prospectors are thinking Dove is stand on consumer side, feel and understand their problem, PR department does evaluated while post-event stage, generally Dove company concluded aiming obesity population will typically increasing their sale. The problem of translation and expression is still occur from years 2005-2008, advertisement below, European country opinion toward freckled skin do not receive pretty much positive value upon itself, the advertisement in the testing stage actually using the word freckled instead of flawed, but some kind of rejection appear on the market, PR and in-house agency for Dove company immediately conduct a focus group on differences country, they found out, the word ‘freckled’ ndirectly offending women who face the problem, instant consideration given to the translator to actually look for a suitable word to replace ‘freckled’, and finally came out with ‘flawed’, post-event group survey the market opinion, the campaign achieve higher value in the view of their perspective buyer, public think the word ‘flaw’ is acceptable because the word ‘freckled’ can indirect define as a illness for skin, but ‘flawed’ is still r epresent a healthy status compare to the previous word choice. Western and eastern country contain hundred and eighties degree of different upon cultural value, Dove Company realize the same event running in US can’t be apply in Japan, 2 factors affected the trend, one is the general opinion and stereotype on judging beauty for women is totally different, secondly, Japanese education is typically different in sense of how they can think as open as European does, other than that, media selection play important rule because Japan is developed and advance in technological device, population density is higher compare to US, meanwhile the accessibility must be as high as possible, CFRB event declined at Japan while the testing stage is running at years 2005 to 2006, local advertising agency Ogilvy & Mather ASIA Pacific adapting to the Japanese lifestyle, and came out with a event so call ‘ACTIVATION’ at September 2008 (Creative Director David Morgan, 2009), due to the existing problem, Japanese do not agree on voting or judging in some weakness point that clearly can be seen or tangibility, like freckled skin, or overweight problem, so ‘ACTIVATION’ is some kind of education base to telling viewer, think carefully, revealing is not a problem, Activate and generate your mind in no time! As a result, this event is still running in Japan, and it’s receiving a positive feedback from the public, and the concept of original beauty is still delivered successfully. Promotion part, Dove have more than 50 types of product launched in the market, several context and competition running in those country where Dove is able to reach the market, Malaysia promotion focus on convenience and discount or even free gift to attract buyers, and it’s work, sales is increasing, but same method failed in another country, Japan. Beside of education aspect, behavior or I’ll define it as psychological interfere issue, advisor from in-house expert, PR conjunction with psychiatrist, expert group believe the Japan market prototype ‘free’ as ‘no quality’, Dove company work with legal advisor in order to find out the principle for Japanese’s prototyping, Dove decided to evolutes the concept of free gift as complementary base of promotion, but they start focus on re-value or reposition the brand image into something slightly above the cost, but perfect value and quality, even though this promotion did not achieve highest climate of profit, but it is good enough to create awareness and enable consumer to differentiate Dove with competitor, due to the price set is clearly can be seen. Dove using standardization on running their campaign worldwide, but some facts have to bring in on how they standardize everything worldwide, difficulty on controlling everything is still one of the issue Dove company concern about, Dove company held the main official website at US, because Dove headquarter is locate in USA, sub ordinary company will refer changes on what does the headquarter will do, and what their plan will run worldwide, referring to this, management style for Dove company using centralization whereby headquarter will control organization management so it can consistence with the objective set by headquarter, but decentralization applicable for sub quarter so concept of adapting to local market helps to reach the market goal. The point briefly discuss on history, is because in the 20s century, Dove company face problem on management style for Dove soap and other product do not contain similar image, misleading consumer on Dove is a common product that look alike with others competitors, that period of time, consumer lack of ability to differentiate what is the uniqueness between Dove and competitor, Dove came out with a campaign that changed their destiny, ‘Dove Campaign For Real Beauty’ conducted at the years of 2004, at 1st running in US and Canada, where they receive high value of support from the public, Dove company decided to run the campaign for real beauty worldwide with the same kind of concept, no doubt, it work everywhere, slightly changes like language in the advertisement, color and level of women body disclosure still bothering creative team to come out with campaign without insulting talented buyer, but the main point focus on organization management style, Dove company using o ne kind of concept running in worldwide market successfully influence the market whereby information overload will never apply for buyer, consumer realize only one identity can be seen from Dove, which is real beauty, by using Dove product, you are one of them. For an example, Dove company headquarter in US have the strongest controlling power to communicate with others sub-corporation so sub-corporation will follow their plan to held any event, Phillippe Harousseau, creative director of Dove company in US, said that, challenging women basic perception require a consistency of strategy flow to exactly reinforce audience mind, once perception toward a brand, product or services consistence with the management style, it’s easier for them create a creative event which define the uniqueness of the product, eventually if the event will running worldwide. Appendix Article for Dove Company Its just some basic idea how does Dove Company discuss on the concept, article below observe discussion on ‘The Women’ as principle to running any campaign. Advertiser cash flows to indie film projects Business | Lorenza Munoz | June 1, 2007 Advertisers have long linked up with Hollywood by placing their products within films or trotting out stars as their official sponsors. But some companies are now going a step further, investing directly in movie productions in the hopes of striking even deeper connections with film audiences. In what could be the latest trend in the financing of independent films, Unilever brand Dove has agreed to invest $3 million — about one-fifth of the budget — into â€Å"The Women,† the first theatrical movie by Diane English, the creative force behind the hit television series â€Å"Murphy Brown. Dove look is real, but does it inspire? Entertainment | Robin Givhan | August 23, 2005 Popular culture is in a tizzy of a debate over the female physique and the way in which it is depicted. Much has been written about the broad concept of beauty and its role in cultural politics, but the current conversation has narrowed the focus, from the woman as a whole to her individual parts: thighs, rear end and stomach. Comparison Eastern and Western Print Ads Western Eastern †¢Level of disclosure is different. †¢Word Choice is different. †¢Different in women portrayals. (Sexy vs Beauty) Reference: DOVE online references †¢Pathamisra, ‘Dove Final Presentation’, Slide shows, retrieved from http://www. slideshare. et/parthamisra/dove-final-presentation-presentation, August 2, 2009. †¢Authen Bill. ‘U. S. Obensity Trend’, articles, retrieved from http://www. cdc. gov/obesity/data/trends. html, August 2, 2009. †¢Dove Pro-Age: ‘Activation’, Slide Show, http://www. colo ribus. com/adsarchive/prints/dove-cream-products-activation-275559/, August 2, 2009. Printed resources †¢McGraw. Hill, Contemporary Advertising Tenth Edition, ‘Chapter Summary’ page 263, August 2, 2009. †¢McGraw. Hill, Contemporary Advertising Tenth Edition, ‘The Important of Relationship’ page 242, August 2, 2009. †¢Paul. J Argenti, Corporate Advertising Fourth Edition, ‘Centralization and Decentralization’ page 183, August 2, 2009.