The International Aviation Policy Term Paper Example | Topics and Well Written Essays - 2750 words

The International Aviation Policy - Term Paper Example Air transportation is one of the leading industries across the globe and it also wields significant influences on the larger social, political, and economic mechanisms. For instance, air transport can positively contribute to a region’s economic growth, but there has to be an underlying demand. This essay is divided into two parts. Part one discusses the social, political, economic, geographical, infrastructure, and demographic influences on air transportation. Part two addresses the impact of air transportation liberalization on market, traffic patterns, and fares; carrier’s financial performance; and future prospects of carriers based in a global environment. Part I: International Regulatory and Oversight The absence of air transport, just like with any other operations in the economy, can confound economic progress. Where there have been more or less complete stiffening of regulations that interfere with or oppose the liberalization of markets, have been ‘socia l regulation’ (Wald, Fay, & Gleich, 2010). This involves issues like labor and consumer security, defense, safety, and environment. These are domains that have been usually addressed at the global arena by the International Civil Aviation Organization (ICAO) together with a number of unusual international agreements like the Warsaw Convention (MacKenzie, 2010). Of late, national or regional programs have also acquired global importance such as the US’s launching of more rigid security strategies (e.g. passenger information requirements), and the expansion of carbon trading inside the European Union (EU) to include all air transport. International air transport is currently a leading partner of globalization and is persistently redesigning itself to deal with the pressures of the social and economic integration that the process of globalization brings about. In economic terms, globalization takes place to foster a deepened division of labor and helps economies take adva ntage of their comparative advantage more fully (Wensveen, 2011). Possibly, though, more essentially, globalization promotes workforce and technology transfers and facilitates the energy that goes with entrepreneurial ventures to encourage the growth of new technologies and mechanisms that boost international interests. Another group of factors to be taken into account in evaluating international aviation policy are political and economic settings. The five basic known catalysts of stable international air transport are trade expansion, developments in the quality of service, cost adjustments, political disorder, and GDP rate. Political disorder would involve terrorist activities and protectionism. Although protectionism weakens trade expansion it seems as well to reduce foreign direct investment (FDI) (Wensveen, 2011). These restrictions weaken trade and boost capital costs eventually. Political disorder also boosts costs through regulation and defense. Such costs put service provi ders and shippers into a more disadvantaged position and reduce air travel. Changes in costs, specifically the costs of fuel, are a continuing hazard; increases in the costs of actual fuel before was zero (Wald et al., 2010). In the coming years this will cease to be the case as actual fuel costs will escalate. This kind of changes severely affects international aviation policy. The third group of factors is geographical, infrastructural, and demographical. Geography affects international aviation policy because cargo airlines choose to carry out their operations from airport near to their target markets. Some researchers studied

LAW2040 PROPERTY LAW 2B Essay Example | Topics and Well Written Essays - 3000 words

LAW2040 PROPERTY LAW 2B - Essay Example This arrangement went on for seven years – James making the mortgage repayments, while Cara did domestic chores. Cara did not make any mortgage payments on this flat, nor did she have a child at home to care for. Because the proceeds from the flat were used to buy the pig farm, it is therefore pertinent to analyze whose property was the flat in the first instance. Therefore, the real question here is whether Cara’s domestic contribution towards the household factors into who would be entitled to lay claim to the original flat? This question can be answered by examining Burns v. Burns [1984] Ch 317. In Burns, the plaintiff, Valerie Burns, lived with the defendant for 19 years, without the benefit of marriage. Valerie did not contribute financially towards the purchase price of the home or the mortgage installments, and acted as a homemaker. She also paid some household bills and paid for expenses related to redecorating. However, the Burns court stated that, absence any proof that Valerie made financial contributions to the purchase price or the mortgage installments, she did not have the right to beneficial entitlement to the home. In this case, Cara did contribute to purchase price, then made no other financial contributions for the next seven years. Therefore, the property would be Cara’s to the extent that she financially contributed to it, and no more, and the rest would be considered to be James’. It is unclear how much Cara put towards the property when the property was purchased, and for how much the flat was sold, but any money that was realized from the sale of this property would belong mostly to James, which means that James put most of the money towards the financing of the pig farm, even though the pig farm was titled only in Cara’s name. That said, other cases indicate that Cara would be entitled to a share of the original flat, beyond what she contributed financially, so the analysis will also take this into acc ount. The leading case which would answer this question would be Oxley v. Hiscock [2004] EWCA Civ 546. In this case, two unmarried parties purchased a house, and the property was transferred into the name of the male partner, who was the defendant. In this case, as in the case at bar, both parties directly contributed to the purchase price of the house. Because the non-owner of this home did directly contribute directly towards the purchase price, the non-owner was entitled to a beneficial share of the home. Therefore, the principle established by Lloyds Bank plc v. Rosset [1990] UKHL 14 would not be used. The principle in Rosset, which echoes the principle in Burns, is that conduct alone would not entitle an individual to a beneficial interest in property. Nothing less than direct monetary contribution would suffice. That said, Abbott v. Abbott [2007] UKPC 53 states that a party’s course of conduct would be examined in relation to the property, in order to determine who had what share of the home. However, Holbech states that the Abbott court would only look at indirect contributions towards the purchase price, such as payments into a joint account out of which the mortgage was paid, or works to improve the property. Drake v. Whipp [1986] Ch 638 is another case which addresses these concerns.

My Abandonment By Peter Rock

My Abandonment By Peter Rock In Peter Rocks My Abandonment a thirteen year old girl named Caroline lives with her father in Forest Park. Carolines father is not mentally stable but helps Caroline live a life that she will remember. Caroline and her father live in the woods all alone aloof from society. To avoid capture they hide underground and also in trees. One day a jogger noticed Caroline changing in the trees. If she had not done that and stayed incognito she would not be in the mess she is in now. The police brought Caroline and her father back to a detention center where they were interrogated. They are soon put to live on a farm. The question is what will they do next? The first thing I would like to touch upon is the fact that our narrator, Caroline, is not very trustworthy. As Caroline writes her book on her and her fathers experiences she says, I remember the conversations as best as I can.   If I make up words he says at least theyre close or taken from his notebook.   I stitch it together and I only add what I have to.   If I dont remember something I skip over it and leave it out,(222). This affected me a lot even though I knew a potential theme of this book was secrecy, something her and her father had a lot. Caroline left her dead father in a cave during a storm and went on with her life. How would you feel if the father was someone you know and love? Caroline at the beginning of the book disobeyed her father and took off her camouflage. Then she lied to him and told him she saw nothing. That put them both in danger but I was thinking if getting caught was what she wanted. Maybe Caroline Harris 2 wanted to see how living a civilized life was like and only acted as if she missed home to mess with the readers mind. When this book was over those questions still linger in my head but another one keeps popping up every time I hear the title. I wonder how Caroline is going to end up living like her father, all alone and potentially confused. This book was an amazing experience for me. I love unloving things but this book hid a lot of things from the reader. Importantly, we dont know if Carolines story is actually true and there are no lies. Peter Rock does a great job addressing most of the literary elements. One thing that really stood out for me was his outstanding job of, show dont tell. He barely told us directly what was going on but his detailed descriptions helped us uncover what he really wanted us as readers to know. His imagery was great and he also included a little foreshadowing which really drove the story. Many parts were very disturbing to read but those parts just shows what the other side of life may look like. The story ended very quickly as if the narrator was rushing to the end because she forgot or she didnt want to talk about it. Caroline ends up going to college and so far she is a lone wolf. She works part time at as a librarian. The ending was ok but I wish I knew what happened to her in the future. Carolines father is dead but she is now living life the way people expect humans to live. Only she knows if shes satisfied. At first I did not get what Randy, Carolines toy horse, symbolized. Towards the end Caroline found out that Randy was a Chinese acupuncture model. In movies I watched Chinese knick knacks like Randy symbolized things like luck or something. I came to a conclusion that it symbolized hope and perseverance, two important themes that come up. Caroline carried Randy with her at all times and he was rarely out of her site. Randy Harris 3 pushed Caroline to do things she wouldnt do if she lived a normal life. She went back for him and always wanted him near her, as comfort. This book has an amazing plot, ok ending, and some great imagery. Ultimately this book taught me that if I dont take chances I will be stuck with any problems I have, which would end up harming me in the future. Caroline took chances and even though she was home schooled by her father that was in the war she still hanged tough and made it through. I recommend this book to anyone because there is so much excitement on every page. There isnt any other book like this and I had a great time reading about Caroline and her father. (Word Count: 809)

Emerson :: essays research papers fc

The relatively obscure release of Ralph Waldo Emerson’s first book, Nature, in 1836, gave few clues to the celebrity and influence which would later be enjoyed by its author. The piece was originally published anonymously but did mark the beginning of Emerson’s future role of mentor, lecturer, and teacher. His scope was wide, attracting a number of admirers across Massachusetts, reaching audiences from both his literary works, as well as his numerous appearances on the university lecture circuit. One such admirer was a young Massachusetts neighbour, Henry David Thoreau. A schoolteacher by trade, Thoreau ended up as a boarder at Emerson’s home, beginning a lasting, if not frustrating, friendship. This complex relationship introduced Thoreau to the literary world, as well as to the art of lecturing, as performed by Emerson. One such lecture, delivered by Emerson in 1837 to a Harvard audience, spoke about the past, present, and future of “The American Scholar.'; Twenty-five years later, in 1862, shortly after his death, a monthly periodical published an article constructed from Thoreau’s journals, entitled simply “Walking.'; Though very different in general subject matter, both pieces contain very similar philosophies, applicable to many areas of life and society. The application of these philosophies from one work to the other, show not a taste of plagiarism, but rather act as a testament to the influence of Ralph Waldo Emerson on the thoughts and ideas of Henry David Thoreau. One recurring theme of this era of American literature was the idea of establishing independence for the United States from the historical ties to Europe. A cry went out for Americans to marvel in the wonders of their own backyard, rather than to look overseas to the previously dominant western European nations. Emerson was no exception to this movement and took time during his “The American Scholar'; lecture to speak of the need for the present generation of Americans to establish their own history: “Each age, it is found, must write its own books; or rather, each generation for the next succeeding. The books of an older period will not fit this.'; Emerson called for active, original thought on the part of American scholars and criticized those who wrote as they: “set out from accepted dogmas, not from their own sight of principles.'; His criticism more specifically, was directed to those scholars who looked abroad for inspiration, only to find: “That which h ad been negligently trodden under foot by those who were harnessing and provisioning themselves for long journies into far countries, [are] suddenly found to be richer than all foreign parts.

Blockade Runners

Blockade Runners. A blockade runner is usually a lighter-weight ship used for evading a naval port. Often blockade running is done in order to transport cargo, for example to bring food or arms to blockade a city. Other times blockade runners would carry mail in an attempt to communicate with the outside world. The blockade runners during the American civil war were seagoing steam ships that were used to make it through the union blockade that extended some 3,500 miles along the Atlantic and Gulf of Mexico coastlines and the lower Mississippi River.These ships had to go undetected they sually traveled at night. If any of the runners were detected by union ships they would simply try to outmaneuver or outrun the union ships. The typical blockade runners were privately owned vessels often operating with a letter of marque issued by the Confederate States. Inbound ships usually brought things that were badly needed supplies and mail, they often carried things like cotton, tobacco and ot her goods for trade. If a blockade was detected they would either be captured or destroyed.There were an estimated 2500-2900 attempts to run the blockade with at east 80% success. Some of the famous blockade runners were; The Bat, The Britannia, The chameleon, The Condor, The Falcon, The Hansa, The Lizzie, The Stag, and The ptarmigan. The Steamer Denbigh. – We are glad to learn that this steamer, reported to be ashore and a wreck in her late attempt to run out of this port in a fog, is not damaged to the extent supposed. She has been relieved of her cargo and is now afloat, and is expected up to-day. The enemy's fleet discovering her unfortunate position tried to vent their spite upon her.They succeeded in hitting her but once in her wheelhouse, doing her no damage. She was defended by the guns of Fort Morgan, which succeeded in putting three shots in one of the blockaders and driving the rest off. The enemy's ship that was struck was sent off in the direction of Pensacola, s upposed to be disabled. The energy of Gen. Higgins and his command in defending the unfortunate ship is highly commended. Word count: 363 Bibliography: Wikipedia, famous blockade runners, newspaper article Mobile Register February 4, 1864. Denbigh runs around near Fort Morgan.

Easy Experiment

?Which Liquid Dissolves Sugar Free LifeSavers Quickest? The purpose of my experiment is to find out which liquid,(orange juice, water, Coca-Cola, or Sprite), dissolves Sugar Free Life Savers the quickest. I think the Sprite will dissolve the Life Saver the quickest because it has the highest acidity, with ph levels reaching 2. 4. The ph scale ranges from 0 to 14. Battery acid reaches 0 on the scale. 7 is considered neutral. Sprite has a ph level of 2. 4. Coca-Cola has a ph level of 2. 5. Orange juice has a ph level of 3. 5. And water has a ph level of 7. 0. My materials for this experiment include 4 small covered glass containers,four cherry Sugar Free Life Savers, a timer, and Coca-Cola, Sprite, tap water, and orange juice. First, I poured 1 cup of each liquid in their own seperate container. Then I dropped one cherry Sugar Free Life Saver in each and put the lid on each. After that, I started the timer and recorded the amount of time it took for each Life Saver to dissolve in each liquid. It took Sprite 39 minutes to dissolve the candy, Coca-Cola 42 minutes, water 49 minutes, and orange juice 72 minutes when I did this experiment. My findings did support my hypothesis; Sprite did dissolve the LifeSaver the quickest. To improve this experiment in the future, i could put 3 LifeSavers in each container instead of just 1 to see if the acid in the liquids is still strong enough to eat through each LifeSaver.

Architecture, Building #038; Planning Essay Writing Guide Useful Strategies

Architecture, Building #038; Planning Essay Writing Guide Useful Strategies At the moment, architecture and building are among the most written about issues on the globe. The reason is quite simple – the omnipresence of the technologies and innovations can’t be denied, as well as the podium on which it itself is based i.e. architecture. Basically, the architecture essay replicates the key principles and the structure of a traditional college essay with a couple of unique points. Writing an essay on architecture requires you to gather a significant amount of information in order to get a reasonable understanding of the subject matter. Like no other paper, this essay requires student’s complete consistency, precision, and lucidness in presenting the facts. Collecting information for an architecture and building essay is not a big problem. Nonetheless, crafting an essay itself is a sort of art and special attention should be paid to the process of researching and writing itself. Below, we provide an architecture essay guide with a range of strategies and architecture essay tips that will help you create an excellent paper. Understanding Architecture, Building and Planning For your topic you should clarify what architecture actually is. The term comes from the Greek word – â€Å"arkhitekton† meaning architect. In other words, architecture is all about the process of designing, planning, and constructing building and the other structures of the kind. In other words, the term principally signifies the knowledge of techs, tools, systems, machines used to handle various architecture issues. According to Merriam-Webster, architecture is â€Å"the art or science of building; specifically: the art or practice of designing and building structures and especially habitable ones† with the use of techniques, materials and tools to guarantee more productive and pleasant life. Choose Your Topic For your architecture essay, you have to pick the sub-field that you’re interested in the most. However, ensure you don’t select something too problematical or innovative. Since architecture has already become an integral part of everyday life, there are some styles that are going to turn your essay into success: The Victorian Era. The Victorian times (mid to late 19th century) were quite significant due to the fact that many architectural styles like Tudor, Gothic Revival and Romanesque returned. It’s a well-known fact that many homes were built in the Victorian style during the industrial revolution. Look over the topics below to find one that interests you: Changes in the Building World That Had an Impact on the Look of Victorian Buildings; Unshakeable Religious Overtones as the Reason Why Gothic Failed to Become a Universal Style; The Key Principles of The ‘dollhouse’ Effect; The Queen Anne Style Rules and Peculiarities. Romanesque. Romanesque architecture emerged in Europe in 10th century. Known as Norman Architecture, this architectural style has the most famous feature that is the rounded arch that is usually seen in the churches built in Roman style. Look over the topics below to find one that interests you: The Influence of Romanesque Architecture Style Between 1075 and 1125 in France; The History of Romanesque Churches; The Crusades to Inspire Great Building Programs; The Spiral Style as One of the Significant Motifs of Romanesque Design. Baroque. Baroque originally comes from Italy, where this style actually occurred in 16th century. The so-called departure from the Romanesque style appealed to the human senses. The more emotive architectural style was the celebration of the Catholic state. Check the topics below to choose the most suitable one: Baroque Architecture in Italian Churches; Baroque Architecture: Introduction of Irregular Decoration and Design; Baroque Architecture and Its Association with Colonialism; Francesco Borromini – the Master of Curved-wall Architecture. Tudor. Meet the final architectural style from the medieval period in England, between 1485 and 1558. The so-called transitional style comprised mixing elements of a Gothic style with Renaissance features. Below, we list some topics to help you write an outstanding essay: Stockbroker Tudor and Its Popularity in Washington D.C., during The 1920s; Fairy Tale Cottage Look to Get Much Buzz Even Today in The US; The Key Differences Between Tudor and Early Gothic Style Architecture; False Half-timbering as One of the Most Recognizable Features Of A Tudor House. Be Proficient with Your Research As mentioned above, information on architecture is plentiful, and chances are you’re going to get lost in searching for answers. Meditate for a minute and turn your mind and attention on. Be clear about what your essay topic is. You may have been assigned one or you may have chosen one yourself. Let’s say, your job is to provide an essay on â€Å"Bauhaus Movement in the Modernist Designs.† With the task in hand, collect the relevant details. Ensure to remain precise in what you search for – you have library resources and online websites at your disposal. Make sure to discard all the useless details that you’ll 100% face. Search for relevant information as carefully as you can to cover your topic and the questions your target audience may have about it. Review articles, academic papers, books and journals to fill all the knowledge gaps and take notes in the process. As to the topic discussed before, your target audience will be most likely interested in the following issues: Understanding the Bauhaus concepts; The details the designs of Bauhaus architecture (flat roofs, cubic shapes, open floor plans, steel frames, etc.); The impact of Bauhaus; The most outstanding artists representing the area in the 20th century. At some point, you may want to narrow your topic, if you have collected too much information. At the same time, if there are too little relevant details on the chosen topic, ensure to make it more general. Do not rely on the outdated resources as you sort out the research materials. Stay Clear on Your Objectives When you get on with writing, ensure to remain clear on what your architecture essay objectives are. Is it an argumentative essay? Make sure to provide enough reasons why Bauhaus concepts are still en vogue nowadays. Is your essay a narrative story? When writing about English designer William Morris, remember that you are sharing emotional and sensory details with the reader. If you’re assigned with the task to accomplish an expository essay, explain the topic in a straightforward and logical manner. Put down all the objectives of your essay on a piece of paper. Thus, the process of writing will become straightforward and you won’t have to change the course of writing every time you turn to writing. The Introduction Of an Architecture Essay: Examples by Our Writers A professionally developed introduction will engage your target readers and create interest. Just like in case of any other academic assignment, the introduction of the architecture essay states a compelling and significant position. With the given topic â€Å"Bauhaus Movement in the Modernist Designs†, feel free to begin the story with the attention grabber like â€Å"Bauhaus artists invested a great amount of energy in holding legendary and surreal costume parties. The party like that usually began as an improvised event that later turned into a grandiose party like Triadic Ballet of Oskar Schlemmer, in 1922†. A paragraph or two would be enough to introduce the story and include a well-worded strong thesis that you’ll have to discuss in the course of the essay: Bad Thesis #1: Bauhaus translates from the German language to ‘house of building’. Bad Thesis #2: This essay will consider the advantages and disadvantages of Bauhaus development. Bad Thesis #3: Bauhaus is interesting because its ideals are spread worldwide. Good Thesis #1: The Bauhaus was a school established in Weimar (Germany) in 1919 by a German architect, Walter Gropius, who planned to link creativity and manufacturing as they had been falling apart. Good Thesis #2: Bauhaus design is exceptional and problematic at the same time. Aesthetically, uncluttered, simple and clean forms appeal to many. At the same time, a lot of people feel this disquiet and discomfort due to the so-called devoid of life. Good Thesis #3: Nowadays, the representatives of the field keep spreading Bauhaus idealistic concepts all over the globe. For example, a lot of Jewish architects of the Bauhaus school contributed to the White City of Tel Aviv. The Supporting Paragraphs The body of the essay comprises well-developed and logically arranged key points that are related to the thesis statement directly. You have to make yourself clear by providing your position – the questions that you’re exploring and why you’ve answered them that way. You do this throughout your essay by making claims and supporting them with detailed and concrete examples/evidence. Your task here is to convince your readers that your point of view is correct since your supporting examples are, according to The Craft of Research, â€Å"accurate, precise, sufficient, authoritative, and perspicuous†. The most important thing to keep in mind about supporting your claims is that you give the sources for claims that you provide. To do that, you have to refer to the literature within the essay content. For instance, you might make the following statement in your project: â€Å"The designs representing Renaissance architecture style were intended to reflect the ideals the elegance of domestic life, while the basic clues were taken from the Roman ruins.† (Francis Hegarty, John Amoore, Paul Blackett, Justin McCarthy, Richard Scott, 2017). In the process of writing, you’ll have to decide how passionate you’re about your viewpoints. You can either take a solid stand and support it, or become an observer who slowly moves to the conclusion point after taking into account many positions. Anyway, ensure you have your own opinion, based on the research you’ve performed. The Conclusion The conclusion is used to wrap up the key idea of the architecture essay and to restate the thesis in a creative way. The final part should, therefore, convey a strong sense of closure and completeness, as well as the lingering possibilities for your topic, its possible implications. In other to set a solid sense of The End, the author might do some of the following: Conclude your architecture essay by linking the ending paragraph to the first, perhaps through reiterating a phrase or a word used in the introduction. Conclude the paper with a sentence that is comprised of one-syllable words. The point here lies in the fact that the simple language creates the so-called effect of understated drama. Conclude the essay with a sentence that had parallel or compound structure. Thus, you’ll be able to set a sense of balance that will help your readers feel like the end of the complex debates couldn’t be better. As an option, you may conclude your architecture essay by considering the implications of your discussion, argument or analysis. What does your argument suggest, involve or imply? For instance, an essay â€Å"What Is Behind the Rebirth of Gothic Architecture?† might open up with the idea that â€Å"The gothic style in the field of architecture and building stopped being chosen for a reason; the reality is that it was rejected and set aside for centuries.† In the concluding section, you might make the new but related statement that the situation has changed at the present moment. There’s no need to apologize. If you can boast of having efficient knowledge in the architectural area, you know more about the topic than you can possibly squeeze into a 5-page college essay. Therefore, by the time you’re done with the assignment, you may be having certain doubts about what you have actually written. And in case you haven’t become the architecture guru yet, you may find yourself in the middle of more doubts that you could imagine as you approach the final point of the essay. Block those doubts. Don’t even think about weakening your authority by saying something like, â€Å"this is just my own point of view; there might be some other viewpoints that are better or more reliable†¦Ã¢â‚¬  Stand your ground until the end.

buy custom Advanced Technology essay

buy custom Advanced Technology essay Depending from the perspective of view, technology has raised some security issues. Advanced technology has brought about the development advanced weapons. Weapons of mass destruction are only attributed to technology. The already developed nukes in various countries, it is possible to blow up the world and leave nothing standing. This raises pertinent question concerning countries such as Iran, which is said to have links with terrorism, gong nuclear (Dong-Joon Jo, 1). What about the possible proliferation of nuclear materials from the nuclear power plants which are being developed around the world. What will be the effects of the nuclear materials leaking? It took place in Chernobyl remember. By the help technology, nuclear submarines are a reality. These super vessels with an ability of staying under water have been reported colliding. In some instances, when they are fully loaded with the nukes (Dong-Joon Jo, 3). Computer hacking has become a common issue. Identity theft is equally common. These two have led to loss of millions of American dollars. Young kids and youths have become immune to computer pornography. Is it possible that technology is equally putting the world in an immoral situation and worse still in a very delicate position where it can easily destroy itself? Technology and its effects have far implications that can possibly be covered in this paper. It has been shown succinctly that technology has led to efficiency in various fields and in various aspects. This has made it possible for mankind to have a better lifestyle, with each advancing in technology, making life better. However, pertinent questions are raised with each advancing technology: the medical have cloning technology has moral questions to answers; mass communication technologies especially the internet raise pornography issues among the youths, the nuclear power generations raise proliferation issues. It is true that technology has done possibly done much to help raise the standard of living but the risks it has brought along can not be ignored. Buy custom Advanced Technology essay

Case study # An Invisible Superintendent Example | Topics and Well Written Essays - 500 words

# An Invisible Superintendent - Case Study Example However, considering the busy schedule of the superintendent, Dr. Myer could have sought alternative options of communications. For instance provide written a submission of her proposal. The conduct of the superintendent may not be voluntary. Since acquiring his job, he has been provided with numerous tasks that may require more time that he has to attend to all his duties. For instance, he was appointed to the board of a local bank and local United Way (Lecture Notes, 2014, pp.6, Par 2). In this case, the professional conflict between the school and other working positions is created. As a board member, he is required to perform administrative duties in all these institutions. These acquaintances can be attributed to the behavior on being absent in his administrative post at the school. However, at one time the superintendent was attending to a family emergency, and Dr. Myers needed his presence at the school. His absence at work place is also caused by the conflict in his personal relationship and professional life. Dr. Myers was justified and appropriate. As a board member, she had the opportunity to inspire people of Placid Falls. She developed a project that would increase the significance of the school in the district. She was hopeful and accurate that the project would be successful. However, to her disappointment she could get the superintendent to approve of her proposal. Furthermore, she was dissatisfied that she was not provided with the opportunity to present the proposal to the board. For this reason, she was angered by the school administration to ignore the seriousness of the issue. However, she was in a position to push her proposal to the board through other channels. Additionally, she could seek legal guidance from her husband on the best way to handle the situation. The role of a head school administrator requires a person that may spend a lot of time at their work station. For this reason,

Personal Development Plan Essay Example | Topics and Well Written Essays - 2500 words

Personal Development Plan - Essay Example In an investigation to identify the effects of culture shock on minority students, Ostrove and Long (2007) and Greenfield (1994) found out that culture shock negatively affects academic performance of the students. The research focused on the black students who were the first generation students. Similarly, Grossmann and Varnum (2011) considered college to be an alien planet where young people from both poor and middle class families are the first to attend college.   Consequently, the social atmosphere results to culture shock on the black students from the said backgrounds, and it influences their adjustment to college.   Inherently, the new social atmosphere also has direct effects on ones personality.   The difference between the social class between the first generation students and the continuing generation is also believed to influence academic performance (Phinney and Haas, 2003).  Induction experience and points for improvement  When I was inducted in Wolverhampton College, I found out that the social atmosphere was quite different from my former university, in America where I studied my undergraduate degree. Firstly as a student I came to know communication between the campus people in Britain was a lot. The university pushed students to talk to each other and develop friendship which gave me a sense of belongingness as soon as I started my program here. Secondly, I came to the university with the notion that it was a very serious institution of learning. Another significant transformation that I was forced to go.... The research focused on the black students who were the first generation students. Similarly, Grossmann and Varnum (2011) considered college to be an alien planet where young people from both poor and middle class families are the first to attend college. Consequently, the social atmosphere results to culture shock on the black students from the said backgrounds, and it influences their adjustment to college. Inherently, the new social atmosphere also has direct effects on ones personality. The difference between the social class between the first generation students and the continuing generation is also believed to influence academic performance (Phinney and Haas, 2003). Induction experience and points for improvement When I was inducted in Wolverhampton College, I found out that the social atmosphere was quite different from my former university, in America where I studied my undergraduate degree. Firstly as a student I came to know  communication between the campus people  in Britain was a lot. The university pushed students to talk to each other and develop friendship which gave me a sense of belongingness as soon as I started my program here. Secondly, I came to the university with the notion that it was a very serious institution of learning. To my disappointment I found out that most the university students preferred partying more than studying. Unfortunately, trying to beat this will only make one to lose friends, and consequently, one has to manage to cope with such a situation. Subsequently, due to time consumed in partying and actually, to adapt to these changes my overall performance was actually affected in by first year in

Legacy of Conflict Essay Example | Topics and Well Written Essays - 500 words

Legacy of Conflict - Essay Example This paper will argue that, in the "Legacy of Conquest", Limerick functions more as a revisionist than a prophet. More specifically, this book review will argue that her approach to the American West, in terms of invasion, conquest, and development, is a valuable contribution to the study of American history regardless of academic debates regarding the efficacy of her writings as a larger foundation for a more generalized theoretical model. As an initial matter, Limerick takes great pains to define the American West as a place rather than as an abstract process. The frontier was, in her view, a stage of development. The American West exists no less today than it did a thousand or two hundred years ago. This is a valuable continuation; it is valuable because the frontier is no more the American West than the Silicon Valley, Hollywood, or tourist-packed Yosemite National Park. Students and citizens alike are better served by viewing the American West as a place, and they are also better served by viewing the American West as a place which has changed and developed over time.

Describe with NAMED examples, the potential risks and benefits Essay

Describe with NAMED examples, the potential risks and benefits involved in the use of genetic manipulation of plants to improve yields of species of agronomic - Essay Example e this problem by modifying plants altering its genetic make up through genetic engineering producing a desired trait they wanted to resolve world economic problem. They are now producing variety that are high yielding , resistant to drought, insect pest and disease resistant, saline and water logged resistant, weed and pesticide tolerant and even improve the its nutritional value. Coupled with these discoveries, there are some potential risks in genetic modification (GM) in plants that are harmful both human and mother earth. In Human, some GM products would cause allergies as a result of new unidentified proteins gene transferred into unrelated organisms (Campaign Web site) that may create new allergen that causes an allergic reaction in susceptible individuals (GMO Web site). Bernstein, et. al. (cited GMO Website) reported that allergic reactions in human occur when a normally harmless protein enters the body and stimulates an immune response to proteins. There are reports that any allergic reaction to food can be serious, even life-threatening, and leads to anaphylactic shock (Campaign Website). The consumption of GMO product will increased cancer rates from Bovine Growth Hormone (rBGH). This hormone was injected into cows in order to increase milk production and also human insulin- Like Growth Factor (IGF-1). This IGF-1 was observed to trigger breast, prostate and colon cancer based on reported studies (Environment website). Examples: 3. Bacillus thuringiences (Bt) can be found in corn, potatoes and cotton caused allergic reaction to some people. It will provoke some kind of immunological allergic changes like asthma and other allergic reaction to human based on the study of Ohio crop pickers and handlers as reported in Science News, 1999 (cited Campaign Web site). Second, through genetic modification plants were able to develop Antibiotic Resistance. Plants become resistant to antibiotics when genes that confer antibiotic resistance are inserted

Nihilism of the Female Gender Essay Example | Topics and Well Written Essays - 1000 words

Nihilism of the Female Gender - Essay Example The Lowrider magazine is a monthly that focuses solely on the Lowrider model of cars. The magazine relies mostly on female models to advertise its cars. These advertisements normally contain images of the cars themselves, almost naked women and other graphics depicting the allure of the vehicles. While many may claim that depicting women as sexual objects is good for business, it does not that doing so is right. The use of demoralizing gender depictions in media advertising is both stereotypical and inhuman. Lowrider magazine is just one example of how women allow themselves to be used in derogatory situations just so as to please other people. The advert in the August issue of Lowrider magazine under discussion is featured under the article 1963 Chevrolet Impala - Ladies Night Out by Mike Landers. The advert is a two-page spread that specifically features a beautiful model sitting on the rear end of a sporty lowrider (car). The car being advertised is multicolored, most of it black, orange and yellow. Images of naked or scantily dressed women mark its decoration. Although the car covers a significant portion of the advert, the scantily dressed model is central in the picture. The woman has a broad smile on her face and assumes a sexy pose; her breasts thrust forward and her butts thrust in the opposite direction in a near sitting position. The woman is positioned close to the shiny spare wheel that is locked at the rear of the 1963 Chevrolet Impala. The beautiful lowrider is colorful and is presented as an object worth admiring, more like the model in stilettos. The words used in this specific advert imply that the car gives a feeling of majesty and designed to give utmost comfort and leisure. J Ayala, the model featured in the magazine is wearing thongs, a beautiful precious bangle on her right hand and white thongs on her breast, her nipples clearly exposed. She is also wearing a white g-string leaving most of her body nakedly exposed. On her ears, Ayala is wearing flowing earrings that match her bra partly covered with her long hair. She has a tattoo on her abdomen near her belly button and decorations of different colors on both of her feet. Her finger and toe nails are well manicured and her face neatly laced with make-up. Lowrider magazine is full of content that highlights the notion that sex sells. Body images of women are used to emphasize the attractiveness of the lowrider cars on sale. The written content is full of sexual innuendo that is meant to attract male customers. On the cover of every magazine issue, there is normally an attractive woman dressed only in bikini and many times standing next to an equally attractive car (Lowrider Magazine). It is clear from the advertisements and content of the Lowrider magazine that the specific target audience are men, mostly those who are aged between 20 and 40 years. Lowriders are well known as being flashy cars, the type that any man between 20 and 40 years would like to own. It is also a well known fact that sex sells, especially where men are concerned. Therefore, including sex symbols alongside the advertisements is a logical way of improving sales by attracting as many customers as possible. The median age of the target audience is likely to be around 25 to 30 according to the type of adverts on the magazine pages. Many of these men are likely to be single and living on their own and not in their parents’ house. They are economically stable since they can afford the lowriders. Most of the customers and target customers are also likely to be in

Marketing foundations & Applications Essay Example | Topics and Well Written Essays - 2000 words

Marketing foundations & Applications - Essay Example Product development often becomes impossible and critised because of the following reasons: shortage of important ideas in certain areas; fragmented markets; social and governmental constraints; cost of development; capital shortages; faster required development time; and shorter life cycle. New product development often entails modifying an existing product or creating totally different offerings to satisfy a current need. In these product developments, business organizations may encounter hardships in identifying features which adds value to the customer. There are cases when current products cannot be enhanced because of shortage of ideas that can improve the offering. A good example of detergent soaps. Companies may be hindered in developing new detergent products which can boost the satisfaction of customer in this particular product. Next, product development can be unlikely because the business organization is operating in a fragmented market which implies that they need to aim their new products at smaller market segments thereby generating only meager profits and revenues. When developing new products, companies should take into account all of its current market and not just a segment of it. If not, the new product developed will completely change the positioning of the business organization in the industry and may also discourage their current customers in purchasing the new product. With the increasing clamor for being socially responsible, companies are often under the scrutiny and regulations of social organizations and the government. New product development can be critised because of the hazard that these products can bring to the consuming public. An example of this is the growing concern for obesity in the global arena which forces business organizations to modify their products and add only those which have more health

Portfolio writing Essay Example | Topics and Well Written Essays - 1000 words

Portfolio writing - Essay Example Dreamy images in my work are portrayed as a paradox between realism and idealism. The realism associated with the harsh and pleasant realities of life and human nature are expressed subliminally and submerged with idealism. These moments of pleasure are dreams, not escapist fantasies, that allows for transition through life’s pitfalls. It perpetuates hope, segregating it from the reality of life’s journey. It gives life meaning and the themes ‘dreams’ and ‘hopes’ articulate the meaning of life in my work. I spent my teen and adolescent years in foreign countries as well as completing my bachelor’s and master’s programs in the UK where I majored in Fine Arts (painting), all the while yearning for Korea. I have always remained nostalgic about Korea and drawn to the spiritual art of the Orient. These passions for Korea and the spiritual art of the Orient greatly influences the work that I produce. Upon returning to Korea, I incorporated the speculative spirit of â€Å"line† commonly used in Oriental art (linear art that frequently characterizes Oriental art) into my painting, photography and installation. Remaining true to this tradition, I also introduced into my work, condensed symbolic expressions which I am endeavouring to apply to medium in a variety of genres. Consistent with this approach, I have utilized experimental expressions of formative art and continue to do so. By taking this approach I have capitalized on a number of different ways to use art medium for creative expressions. I have a preference for stab painting over traditional application of paint to canvas. I also represent images from my memory by virtue of a combination of stab painting and repetitive lines. By taking this approach I am able to reflect a repetitive cycle through the object painted. These painting methods permits a unique connection to the world that I am creating by allowing me to become more intimately connected to the brush. While my

Marketing foundations & Applications Essay Example | Topics and Well Written Essays - 2000 words

Marketing foundations & Applications - Essay Example Product development often becomes impossible and critised because of the following reasons: shortage of important ideas in certain areas; fragmented markets; social and governmental constraints; cost of development; capital shortages; faster required development time; and shorter life cycle. New product development often entails modifying an existing product or creating totally different offerings to satisfy a current need. In these product developments, business organizations may encounter hardships in identifying features which adds value to the customer. There are cases when current products cannot be enhanced because of shortage of ideas that can improve the offering. A good example of detergent soaps. Companies may be hindered in developing new detergent products which can boost the satisfaction of customer in this particular product. Next, product development can be unlikely because the business organization is operating in a fragmented market which implies that they need to aim their new products at smaller market segments thereby generating only meager profits and revenues. When developing new products, companies should take into account all of its current market and not just a segment of it. If not, the new product developed will completely change the positioning of the business organization in the industry and may also discourage their current customers in purchasing the new product. With the increasing clamor for being socially responsible, companies are often under the scrutiny and regulations of social organizations and the government. New product development can be critised because of the hazard that these products can bring to the consuming public. An example of this is the growing concern for obesity in the global arena which forces business organizations to modify their products and add only those which have more health

Characters of Journeys End by R.C. Sherriff and Birdsong by Sebastian Faulks Essay Example for Free

Characters of Journeys End by R.C. Sherriff and Birdsong by Sebastian Faulks Essay The First World War is known to be one of the worst, if not the worst war in military history. The strategies used were often ineffective and repetitive, meaning a lack of movement and years of stalemate on the western front. Soldiers had to live in conditions which were squalid and foul, they had to deal with diseases such as trench foot and millions of rats and lice infestations. These general images of soldiers living in these fetid conditions has become widely known and linked with the huge suffering caused by the First World War. The use of literature can enable us to gain a picture of what trench warfare was really like. Journeys End a play written by R.C. Sherriff in 1928 based on his own life experiences gives a realistic image of life as a soldier in the trenches. However, the novel Birdsong by Sebastian Faulks which was not written till 2005 gives a version of what Faulks believed trench warfare to be like; it is a fictional idea based on knowledge and understanding of World War One. Also the authors chose different formats with one being a novel the other a play, thus giving them contrasting ways of conveying soldiers experiences of war. A play deals with the actions and reactions of characters using dialogue and yet a novel can go into the heads of characters, giving the reader an understanding of a persons emotions and feelings through description and narrative. The characters presented in both Journeys End and Birdsong are attempting to avoid and deal with the horrors of trench warfare in many different ways including; drinking, violence, and memories of loved ones and trying to use humour as a way of distancing themselves from the horrors facing them. Each character has to find there own way of dealing with the situation, as anyone would when faced with the constant fear of death. In both Journeys End and Birdsong we get a glimpse of what the characters Stanhope and Wraysford were like before the terror of war affected them. In Journeys End although we dont see Stanhope before the war; Sherriff cleverly uses Raleigh to give us an idea of what he was like when he was younger. We see Raleigh as this optimistic, patriotic man excited at the prospect of going into war alongside his childhood hero. His confession to Osborne that he was Keen to get out here is a representation of many patriotic soldiers at the break out of the first world war and could show us how Stanhope may have felt before the realisation of what warfare was really like. The growing sense of conflict between Stanhope and Raleigh just shows how much the war has changed Stanhope, and affected him. Not only do we see Raleigh as a young version of Stanhope but also we hear from him background information on Stanhopes life, he was skipper of Rugger at Barford, and kept wicket for the eleven. A jolly good bat, too. This is not needed in Birdsong as we gain a background on what Wraysford was like before the war in part one of the novel. Novels allow writers to add descriptive back stories through narrative rather than dialogue, we can learn about one persons perspective unlike in a play when we are unable to hear thoughts and feelings these can only be expressed through actors portraying the role. Birdsong can go into depth about the emotional effects war can have on a person, which is a tricky detail to encapsulate in a play and yet I believe R.C. Sherriff uses dialogue and the actions of each individual to show their emotional state. We can see strongly in both, just what the war can do, seeing and living in those conditions certainly would bring about change in a person however it is the way they deal with it that helps them continue on through. An easy escape for many soldiers during the war was drink. For an ordinary private on the front line getting alcohol was hard and they were only allowed a small drop before going over the top, however officers were allowed to drink (as believed responsible enough for it) and alcoholism among officers was common. Both Stanhope in Journeys End and Wraysford and Weir in Birdsong use drink as a method of getting through the horrors in front of them, She doesnt know that if I went up those steps into the front line without being doped with whisky Id go mad with fright. Drink was a way to forget, and maybe for a moment be away from the front line in their heads, although eventually become addicted not needing it for any purpose but for wanting, cast his eyes round hopefully. Stephen reluctantly pushed a bottle towards him. Drink was not the best way to deal with the situation though, it may have clouded their memories but would not have completed erase them if sleep came it was as a gift and was as likely to come after tea as after alcohol. Soldiers on the front line could turn on each other, either because of alcohol consumption or just the fact that these men were pushed together in such bad conditions. Maybe getting angry at one another would give them something other than fighting the enemy to focus on Hibbert raises his stick and strikes blindly at Stanhope. The violence shown in Journeys End could also represent the battles taking place outside, as an audience member you never get to see any conflict between the enemy and therefore Stanhopes arguments and fights with the soldiers substitutes this. The anger Stanhope feels towards Hibbert and also Raleigh, could also show us how he feels and acts in battle situations. Unlike Journeys End in Birdsong we are able to follow Stephen as he goes out into No-mans land, fighting for his life but we also get violence in the trenches too Fuck off, Weir, fuck off out of my way. The use of the word fuck is a powerful one; we can understand Wraysfords fear just through that one word, all his fear for the battle ahead builds up the tension. In Journeys End Stanhope is worried about what Raleigh would write home in his letter, I believe that maybe another matter that Stanhope uses to redirect his thoughts away from memories, it gives him something else to think about. Which again leads to more violence Dyou understand an order? Give me that letter! Despite these small areas of conflict there is a strong theme in both Journeys End and Birdsong, of comradeship. Men on the front line were often forced into forming new relationships with people and often because of this gained extraordinarily strong bonds with men they were fighting alongside with. This is shown by the example of Stanhope and Osborne, and shown to the audience in many scenes but mostly through the touching goodbye scene before the fatal raid and right at the end Stanhope and Raleigh final bond over his death, Stanhope sits with one hand on Raleighs arm they had fought together in the same battles and known what the other men had seen, they understood. In Birdsong the strong relationship between Wraysford and Weir grew throughout the novel and like many soldiers on the frontline Wraysford needed Weir for company and to help his sanity, Weir alone had made the war bearable friendships like Weirs and Wraysfords meant that soldiers could get through the war together. They did not need to be alone. Although Raleigh in Journeys End believed he needed to distance himself when Osborne dies, Raleigh who is first seen as this innocent character in the beginning of the play is opened to this horror after the death of Osborne, he now knows truly just how hard . He eats away from the officers with the other men, he finds it disrespectful that the others are eating and drinking. Maybe some may believe distancing themselves would mean when or if it came to them dying it would not be as hard. Many soldiers needed to be friends, to join together because even though loss is hard the sharing of jokes in such a situation as terrible as this one may have helped. In Journeys End many of the characters particularly Trotters main form of escapism is in making jokes about the war and the Germans I expect a nasty old Germanll cop out of it and say, Ock der Kaiser in doing this they are able to cover up their fear and make light of the situation. In Birdsong the use of comedy is more subtle, the soldiers go down to the pub and watch entertainment and laugh with each other as friends rather than making obvious jokes. Jack performing for the soldiers gave some time for the men to relax and enjoy themselves. If they could shout loud enough, they might bring the world back to its senses; they might laugh loud enough to raise the dead although raising the dead was not possible, the idea that in laughing and having as good a time as you can they could remember their losses and keep them alive in their thoughts. In Journeys End some of the soldiers liked to talk about home and familiar things like rugby and cricket to take their minds of the horrors of trench warfare. Thinking about home would help them to remember how their life was before the war; it would make them want to get out and gave them something to live for. Another thing they might think about is their girlfriends, wives or just women in general, I just prayed to come through the war and and do things and keep absolutely fit for her. Jack Firebrace wanted to survive for his family, dealt with the struggle with the belief he had his wife and child to return to His endurance was for them; the care he took to try to stay alive was so that he would see the boy again. As for Stephen he did not have a family or anyone really he wanted to go home for, he kept on fighting and wanting to survive for the men who had died before, he wanted to win, to continue for their benefit. The idea and hope that the men he had lost had not died in vain. With trench conditions as foul as they were; rats, lice and illnesses such as trench foot one thing that could keep the men going was the idea and the relief of getting food. The importance of food in Journeys End is shown by how many times the men talk about it and bring it up in general conversation. Complaining about inconsequential things like chunks of pineapple instead of apricots take their minds of the war I say, Stanhope, its a terrible business. We thought wed got a tin of pineapple chunks; it turns out to be apricots. The men on the front lines wouldnt very often have the nicest of food, and when Stanhope has to visit the Colonel and is given really expensive foods he immediately thinks of his men but he will eat the food as it is the one thing that he can gain pleasure from A thin stew followed, then ripe cheese and fresh bread. Lunch went on past three oclockStephen smiled to himself, aware that his brief flight from reality would soon be ended. Birdsong touches on the idea of religion and how this can be affected by war. Many soldiers lost their faith due to the mass slaughter or even the loss of a son at home like Jack Firebrace however Stephen seemed to gain a belief in God, the idea that nothing this cruel can be the end. He hoped that when Weir or any other Soldier died they had a better world to escape to and maybe this idea kept him going helped him deal with the death of his friends. Journeys End doesnt really touch on the mens faith or religion, however the idea of hero worshipping used by Raleigh could be linked. The belief in a God and a higher being could also be like Raleigh looking up to Stanhope I believe Raleigh will go on liking you and looking up to you through everything. Theres something very deep, and rather fine, about hero worship. Many soldiers may have used the method of positive thinking like Osborne to cover up just how scared and fearful they were I never knew the sun could rise in so many ways till I came out here. Each soldier on the front line had to choose their own way of escaping and dealing with the horrors of trench warfare. The putrid living conditions and the everyday horror of death meant that it was necessary for them to break out of the truth they were living. Many of the methods used in both Journeys End and Birdsong are similar but their methods were carried out in different ways. Others didnt use methods at all, they just didnt cope; like Hibbert in Journeys End faking an illness to get away. Each character in either Journeys End or Birdsong took on different methods of dealing with their long hardships and suffering. The true horrors of the war however could not be forgotten, the sight of death and the stench in the trenches would not be quickly removed from their thoughts. These literary texts both play and book give us, today, just a brief insight into the lives of men on the western front, the challenges faced by these men were truly horrific and just surviving must have been a hardship. No one now or then on the home front could ever know the true extent of the struggle and the effects it had both mentally and physically, If they could see the way these men live they would not believe their eyes. This is not a war; this is an exploration of how far men can be degraded.

Tesco Marketing Strategies and Activities

Tesco Marketing Strategies and Activities Abstract The study focuses the marketing strategies adopt by the TESCO and its comparison with other manufacturing, business and non-profit organizations. It also looks into linkages between the operations at these organizations and their marketing strategy. It shows that in current ever-changing and challenging market companies with different background have to adopt different marketing strategy to get the advantage over competitors. These companies and organizations have to link their operations with that marketing strategy so that they could meet with the maximum customer satisfaction. TESCO has a competitive advantage over its rivals in retail market as its adopting diverse strategies in operation as well as in marketing. TESCO is utilizing modern technology effectively. 1 Introduction Marketing is a way to introduce your product to your targeted customers in any market. Todays business world demands every business to adopt a workable marketing strategy so that they could achieve competitive advantages over their rivals and could generate higher sales and profits successfully. There are different ways adopted by all the companies to maximize their reach in markets. This marketing strategy should be aggressive and effective. In this assignment we are going to study the approaches adopted by the TESCO which is one of leading retailer in United Kingdom. We will also study the difference of approaches adopted by TESCO comparing to the other manufacturing companies, service and non-profit organizations. The assignment will answer following four questions parted into three tasks, which are given below:- Task 1 (A) Understand and critically appraise the importance of marketing within the development of business plans and strategies at Tesco plc. Task 1 (B) In the report you must also evaluate and analyse the processes of market development in the dynamic retail business environment in which the company (TESCO) operates. Task 2 Critically evaluate, appraise and analyse the place of information systems and new technologies in developing business and marketing strategies and planning at Tesco plc. Task 3 Evaluate and analyse the linkages between marketing and operations in manufacturing, service and not-for-profit organisations to compare how these organisations undertake marketing. The focus of this study will be to understand the concept of marketing in general with focusing on the strategy and activities adopted by the TESCO. It will also help us in understanding the differences of marketing strategies adopted by different kinds of business and organizations like manufacturing, services and non-profits. 1.1 Background Founder of TESCO Jack Cohen, has started this business when he started to sell groceries in East London in 1919. The first days profit was 1 Pound. The business could lead him to sell his first product in his own brand name of Tesco in 1924. This name has come from the two first letters of TE Stockwell, and Co from surname of Jack. In those early days, Jack Cohen had a partner in firm of tea as a supplier, TE Stockwell. In 1929, Cohen could open his first store in Burnt Oak, Edgware in north of London. Tesco has become plc in 1932. A specified land has been bought in north of London at Angel Road, Edmonton for building a new headquarters and warehouse in 1934. (www.tescocorporate.com) Annual sales on Tesco touched landmark of one billion Pound in the year 1979. It exceeded to two billion Pound in the year of 1982. Same year for first time Tesco put some computerize checkouts in its stores. In the year 1985, Tesco became the first grocery retailer which started emphasizing on nutritional value of its brand products through an initiative named as Healthy Eating. In 1991 it became the biggest independent petrol retail seller in Britain. Next year it launched more new products and services which included Tesco Organic range, computers for schools and Every little Helps. Tesco has expanded its market on year, 1988 and 1999. Tesco improved customer service through lunching Customer Champions policy in stores; it became leader in organic retailer for the UK market. Tesco went to South Korea, Thailand and Taiwan. But later Tesco exited the Taiwanese market and it shifted to Czech Republic in 2005. Adopting the diversification strategy, a store under name of Tesco Homeplus was launched in 2005. In 2009 club cards re-lunched in the UK with a big investment of 150. Figure 1 shows Tesco around the world Website Tesco.com is the worlds most active online supermarket and in year 2009 the group had sales of more than  £577 million, with increase of 29% on year 2008. Tesco online widely operates with over 270 stores around the UK, covering 96% of the online retail market. Estimated more than one million households nationwide using the online service, the company has a strong platform to further develop this revenue stream. Anon (2004) 1.2 What is marketing? Marketing is the systematic approach of selling goods, adopted by any business and not for-profit organization with a specific message. It always attempts to raise the organization ability to generate profits, whether these are financial (profits and donations) or electoral. Tescos strategy is very clear, with the growth as target from four areas the core UK business of grocery, non-foods, international retailing services and expansion other services such as financial, the dotcom and telecommunication. 2 Task 1 (A) Understand and critically appraise the importance of marketing within the development of business plans and strategies at Tesco plc. 2.1 TESCOs Marketing Strategy The marketing strategy involves analyzing the market, and determining which product to offer and the exact what range of the customers to be suited, considerations relating to fashion, seasons ,sizing, as well as the appropriateness. Tesco decide that there will be a specific core European range of environmentally friendly products which are exported throughout the Europe, while there would be another range for local customers. However before any decisions are made about marketing strategy, a detailed market research is undertaken to test the concept of the new range, the pricing, attitudes towards Tesco, the new Alliance with partners, purchasing habits of the customers. TESCO adopts campaigns for marketing the business, such a campaign would consisting of TV and radio advertising at regular intervals. Advertisements in news papers and magazines. The alliance partner making press releases and sharing about their ventures on their national and regional media benefits Tesco. Company benefits in creating thousands of new jobs. The introduction of an environmentally friendly of products. Billboard campaigns. Internet advertisement. Direct marketing to known customers (Club cards) Tesco has a successful history since years of its start. Today, Tesco Plc is a successful retailer in the United Kingdom. Tesco has put some series of practical marketing strategies. According to Ansoff matrix strategy, Tesco could develop its markets and products in the UK market, and ultimately with diversification strategy has got in front of other rivals. Ansoff, I. (1989), by applying these different strategies, Tesco successfully got its competitive advantages over it other rivals. In the UK, the groceries market has been among the major businesses. Now Tesco is also securing the large market shares in this ever-changing global retailer market. Figure 2 shows that the strategies might be applied by Tesco regarding to Ansoff matrix and vertical integration has been successful. 2.2 Task 1 (B) In the report you must also evaluate and analyse the processes of market development in the dynamic retail business environment in which the company (TESCO) operates. TESCO has a very successful business history on its record, today it is most successful retailer in the United Kingdom. The position of Tesco among other rivals in UK shows that company successfully applied its designed marketing strategies. As a growing retailer, TESCO could easily take over from its other rivals and could be on a distinctive advantage over the top hundred profitable businesses in UK. Tesco has applied some series of experiential marketing ways. Market incursion, Product improvement, Market progress and Diversification are the strategies through Tesco have put influence and it is remaining on top in the market. By applying effective strategies, Tesco has successfully got its competitive advantage among other retailers. 2.2.1 Market Penetration strategy In order to achieve success, Tesco has a three way strategy. First, Tesco always takes customers from other competitors like ASDA, Sainsburys, Morison and Somerfield, etc. Second, by providing the quality product and higher level of services, Tesco could attract and keep more customers, where these Tescos customers feel that Tesco is the best service provider. This situation makes the distinction among Tesco and other competitors. Third, attracting to more non-users of products and services to some business, by using of advertising and promotion or other marketing strategies, these would be capable policies (Ansoff, 1989, Lynch, 2003). According to Lynch, Marketing Penetration strategy is very important for Tesco because retaining existing customers is cheaper than attracting new one. (Lynch, 2003). For example, Tescos international expansion strategy has responded to meet the maximum needs of customers. it is sensitive to local expectations in other countries, by entering into joint ventures with local partners, such as Samsung Group in South Korea (Samsung-Tesco Home plus), and Charoen Pokphand in Thailand (Tesco Lotus), appointing a very high proportion of local personnel to management positions. (Tesco Preliminary Results 2006) Tesco is accessing to the lowest cost materials for supply and efficient production to influence the retail market. By recognition of low cost supplier, it is a privilege for Tesco to offer goods and services to its customers benefitting at cheaper prices in the town. Tesco Having good experience of dealing with larger size and diversity of the customers and customers satisfaction that is necessary for Tesco as a retailer to retain it in the market. TESCO successfully has created its Brand loyalty. Tesco operates as Internet system provider (ISP), its now in mobile phone and home phone business, and Volp businesses. Tesco in joint venture with O2 could build up diversification in telecommunication and it could increase it businesses in voice over internet with Freshtel Australia. It developing a success slogan of The right message To the right audience At the right time 2.2.2 Marketing and Sales Loyalty programs for example Tesco Clubcard are available through information technology advances that discourage the customers from switching over to their rivals. Tesco also has introduced a Greener Living Scheme to give consumers guidance on environmental issues, like how to reduce food waste and food carbon marks when one is preparing meals. 2.2.3 Services Tesco has been adopting a dual policy of cost leadership and diversification, which led to importance placed over the customer service.   Drawing upon this dual strategy is exhibited through the development of self-service kiosks, financial services, focused direct marketing and promotions. The relative analysis of the value created by the big four supermarket chains, i.e., Tesco, Asda, Sainsburys and Morrisons has been provided. (Keynote (2010), 3 Task 2 Critically evaluate, appraise and analyse the place of information systems and new technologies in developing business and marketing strategies and planning at Tesco plc. 3.1 Place of Information system and Technologies Information system is modern day business tool which helps businesses to communicate internally and externally with effectiveness. It also includes the use of current advanced technologies. Any business which gets starts these days required to adopt proper and effective information systems that connects not only the all internal parts of business but connects business with its markets. The use of new technologies gives a company advantage over its rivals. The main question always remains for managers how they effectively utilize existing information systems and technologies. According to its website, Tesco maintains business relationships with approximately 2,000 own-brand primary suppliers from less than a hundred countries. (www.tescocorporate.com)The current achievement of Tesco could be supportive of their claim that Tesco logistics management strategy always helps to gain its competitive advantage. Tesco respects to the UK Governments statutory Supplier Code of Practice, and it holds strict execution on moral trading and commercial policies, and other conducts of ethical trading like training to all commercial staff. Superior effectiveness of the computer-controlled logistics schemes is seen in Tesco (Fernie and McKinnon 2003). its e-tailing is a key marketing and sales activity, placing grocery order over the website that operate in highly automated central warehouses and automated logistics is more competent as to judge against with other groceries in the market. Tesco looking for strengthen its relationship with suppliers and to increase market share based on the characteristics of services (e.g., intangibility, heterogeneity, simultaneity, and perish ability). (Thompson and Strickland 2003) Various Marketing and Communication Means Adopted by TESCO to build this relationship more effective and profit based. These means included following methods of communication:- Mail Television Radio/Digital Radio Website   Email Telephone On floors at stores TESCO effectively get benefits from modern technology from security purposes like alarm systems, mechanical doors, self scanning machines for customers (which saves their time from being into large lines for payments) towards other advanced like CCTV. There is swift transporting system within stores to supply from warehouse at store. In a swiftly shifting business environment with high pressure from its competitors Tesco have adopted new expansion strategies and diversified the present order to sustain its market position as leader in retailing market. In light of the above analysis, it can easily be concluded that Tesco is holding its leadership position successfully within the highly unstable retail market, where all companies are required to follow both cost leadership and diversification strategies. Tesco successfully has been able to realize both with the help of a lean and agile supply chain management, effective marketing strategy along with the better use of information technology and new developed systems. 4 Task 3 Evaluate and analyse the linkages between marketing and operations in manufacturing, service and not-for-profit organisations to compare how these organisations undertake marketing. 4.1 linkages between marketing and operations In organizations and businesses, when a new manager starts its business plan or operational plan for the first time he wonders about: What is the real aim? What am I going to achieve? What is my marketing strategy? He can answer all these questions according to the nature of company or organization. He focuses the aims and targets through a working plan and supports that plan with an effective workable marking strategy that makes the organization or company very prominent in the market.The main objective of marketing is to bring development in the business or services and to get the attention of beneficiaries or consumers. Various businesses and organizations adopt different marketing techniques according to their needs. For example if we see a tight linkage between marketing and manufacturing it tells that a manufacturing company always looks for the value-added opportunities. It ensures with the aim of the right manufacturing capabilities are existing to meet up the requirements of customers. It also focuses that near- and long-term demands has been put in to the formation of manufacturing plans, inventory strategies and material handlings. Essentially manufacturing strategy should be aligned with marketing strategy. It should be developed in manner that improves the viable capability of the organization. In addition simple inter-functional co-ordination, manufacturing and marketing strategy decisions must be united and linked to the company strategy. In their empirical study of new firms, conclude that the synergy between marketing and manufacturing strategy decisions is more closely related to business success than either marketing or manufacturing decisions alone. In businesses or non-profit organizations share holder progress is not the main purpose, return on investment is less of an adding resource in business planning, however a vital necessity. Here return on investment is not primary motive of the business. Instead the main motive of enterprise may be some other purpose. Thus, the main difference between marketing products or services is that there is much more personal contact required when marketing a service as compared with marketing products. Marketing services may require meeting the customer in a face-to-face basis, or it may mean contacting prospective customers over the telephone. For all those firms which always emphasize product qualities those are not taking serious about the significant correlations with the marketing strategy. While firms which emphasized cutback in costs, they always focus on improving the sales. Firms which put greater emphasis on the product design effort those emphasize three marketing strategy factors: a change in the product line improves sales effort, and helps in new market development. This relationship seems rational, as the focus on product design and its development will lead to opportunity in new markets or for new customers. All those activities which affect the flow of goods and services from producers or service deliverer to the users or consumers are part of marketing. While in advanced industrial economies like UK, marketing strategies play a main role in formatting corporate policy. Once concerned with rising sales through marketing and other promotional techniques, corporate or organization marketing departments these days focus on product development, credit policies, distribution, customer support, and internal communications. Different organizations or business adopt different methods for marketing and connect the marketing and operations to maximise their output. The aim is same to get maximum attention from customers or beneficiaries. 5 Conclusion There are more than six billion humans who are living in this global market which is always inviting business and organizations to sell their product, services or make them benefited from some social and developmental work. It is estimated that there are 900 million PCs worldwide. 44% of UK adults use SMS text messaging on a daily basis, compared with 36% who use the Internet. 63% of Americans are not willing to lend their phone and there are 1.3 billion Internet users, 1.5 billion TV households, 3.3 billion mobile subscribers, Average time to report a lost wallet 26 hours and average time to report a lost mobile, 68 minutes. That shows the competition and challenges for companies to adopt workable marketing strategy for companies and organizations. Tesco is quite able to recognize technological changes and infrastructure particularly on its e-tailing business. Aside from Tescos use of internet as major technological infrastructure, changes are to be anticipated or the management should be able to deal with the rapid changes in technologies. Tesco is required to improve technological infrastructures through innovations to increase efficiency as well as quality of the products and services. All in all, Tescos senior executives who think about how to establish and sustain competitive advantage using logistics strategy should consider how to tailor their own logistics. To do so, they will need a sound understanding of the fundamental principles of good logistics as well as exploring new logistics capabilities. A strategic model to enable Tesco to obtain its objectives and to sustain competitive advantages in the markets. In USA Tesco cannot enter to this market and compete with the strongest retailer such as Wal-Mart. Wal-Mart has completely covered all the United State markets and there are not any chances for other rivals to enter to the market.

Essay example --

Issue 1: Misuse of Patient Medical Information by Unauthorized Individual Usually this health monitoring system is using wireless technology. The system can transmit signals from patient to the healthcare provide when the odd signs are detected, the patient can get help immediately. Since this system transmitted data through wireless, therefore it is open to all of the wireless threats for instances eavesdropping and information theft. One of the privacy issues would be theft can easily get the patient medical information and misuse it, if there without proper authentication and patient medical information is not encrypted. So that, every pervasive system should provide strong authentication and incorporate basic encryption to protect the patient medical information. Issue 2: Prescription leakage Another issue is pharmacies or doctors transfer or sale the prescription data to third part. With the detailed information about the patient could easily portray the patient completely is avoided because it is crime, so that they sale only part of data. This raises the privacy issue of whet...

Honest Iago Essay -- essays papers

Honest Iago The poet Coleridge appropriately described the character of Iago as being one of "motiveless malignity." Throughout the play Iago’s motives are secondary to, and seem only to serve as justification for, his actions. Iago is driven by his nature of character. To discuss Coleridge’s assessment we must look at Iago’s character—from Iago’s point of view and that of the other characters—his motives, methods, and pawns. Through some carefully thought-out words and actions, Iago is able to manipulate others to do things in a way that benefits him; all the while he is pushing Othello, Desdemona, Roderigo, Emilia, and Cassio to their tragic end. According to Websters New International Dictionary, Second Edition, malignity is partially defined as "disposition to do evil." "Motiveless" is implied in the definition of malignity. That one has a "disposition to do evil" is to say evil is in the nature of the malignant person; motive is not an issue. "Motiveless malignity" is redundant in the pure meaning of the words. Does Coleridge mean to say that Iago cannot help himself from being evil or does he mean that what Iago did was without motive? For the sake of this discussion, Coleridge intends the later. Abbott states "in truth character is what a person is; reputation is what he is supposed to be." (Websters) Is Iago evil? No, he is not. Walter Lippmann says that "evil is not a quality of things as such. It is a quality of our relation to them." (Websters) Iago is not opposed to good (a partial definition of evil) however, he is amoral and malicious. How does Iago see himself? "Others there are who, trimmed in forms and visages of duty, keep yet their hearts attending on themselves, and t... ...d knowledge of the nature of things to play a game and win. He does not make each move with conscious reason, only to win the game; thus Iago is motiveless at each step. He is like a child who only enjoys tumbling down the blocks of other children; he is the play-yard bully. When asked why, the bully generally shrugs and says "I don’t know." Similarly when asked why, Iago's response is just as simple: "What you know, you know." [Act V, Scene 2, Line 302] And Iago knew why; and he knew how. Iago most honestly confesses to Emily "I told him what I thought, and told no more than what he found himself was apt and true" [Act V, Scene 2, Line 175] The unspoken line comes next: they believed what they wanted—they are the guilty not I. Iago is a crafty, intelligent, manipulative school-yard bully, who is motiveless at each move. Iago is an honest man--deadly honest.

The Death of My Grandpa

The sadest day in my life. When I was a child I lived with a important person for me. He was my grandfather, he was my best friend, with him I share the happinest moments of my life. Everything was hapiness and I lived in a beautiful world. But a horrible moment arrived and everything finished. When I recived the most confusing and sadest news in my life. One morning, my cousin arrived at my home and with her hesitant voice, she told me some news that I didn`t understand.In that moment my mom arrived and she told me that my grandfather had passed away, she said that with some sweet words, because she knew how important he was for me. I could only try understand all the things that people told me, so I went to my grandmother`s house and when I came in, the only thing I saw was the lonely bed of my grandfather; in that moment I felt a inmense sadness in my heart, that moment was when I could understand everything, that I never again my grandfather would be with me.After I had understoo d everything or tried to understand what had happended, my family and some friends of us met us at the church for offering emotive masss to give the last good bye to my best friend. It has been the most emotive mass that I had ever lived in my life and that I will never forget. When the mass finished, all people went together to the cementary, some men had already prepared everything. When we arrived, the men who carried to my grandfather, let us see him for last time, when I got close to my grandfather I couldn`t believe that the person that was always happy and laughing, nowwas quiet.In that moment , I felt a inmense confusion and loneliness. My parent, my grandfather and my best friend would never be with me again. That day was the sadest in my life. I know that now I have a new angel, but I lost a friend, since that moment until now, I only have memories of that friend whom I spent happy moments in my life. That day was the sadest in my life although I knew that in that moment i would have a great angel for the rest of my life

Disney & Lucas Film

Table of Contents Executive Summary| i| Introduction | 1| Marvel Industry Analysis| 1| Disney Industry Analysis| 3| Marvel Company Analysis| 4| SWOT Analysis| 6| Valuation| 6| Disney Company Analysis | 7| Share Price Analysis| 10| Examination of the Premium| 12| Takeover Overview, Methods and Tactics| 14| Analyst, Media and Legal Reaction| 16| Recommendation and Conclusion| 17| References| 19| Appendices| 22| , increased pressure from eBook innovation and internet piracy. As such, this industry grew an estimated 2. 50% from 2008 to 2009 and maintained a Compounded Annual Growth Rate (CAGR) of 5. 4% from 2000-2009 (Jackson, 2011). Licensing Marvel’s second major unit of operation consist of its large licensing business. Marvel licenses the use of its various characters to gaming, movie, toy and television show producers alike. This market is primarily driven by trademark and character licensing. As of 2007, Intellectual Property (IP) licensing represented a $USD 30 Billion mark et in the United States (U. S. ) alone (IBISWorld Licensing, 2012). IP licensing exhibited constant growth. However, in 2008 it incurred a slight contraction of 3. 4% due to the global financial crisis.As well, from 2000-2008 it had a CAGR of 5. 09%. Further, character and trademark licensing represented more than 40. 0% of the total licensing market for 2012. The IP Licensing market is considered to be moderately aggregated with Disney acting as the industry leader (after its acquisition of Marvel) with just over 10. 50% of market share (IBISWorld Licensing, 2012). However, the industry did exhibit lacklustre performance in 2009, (down almost 10. 00%) from its 2007 high. Film Production Marvel’s final major operational segment consists of its film production operations.Generally, the industry has consistently outperformed the market (CAGR 5. 80% from 2000-2009) and as of 2009 represented a $USD 118 Billion dollar market in the U. S. (Thomson ONE, 2012). The industry is highl y consolidated with the top 10 studios (Disney being in second place), representing over 70. 00% of the market. (Nash, 2012). The changing nature of consumer entertainment consumption is gradually eroding various industry segments such as DVD sales and DVD rentals. However, this has been compensated for by the adoption of other viewing alternatives like: pay per view and direct broadcast television (Thomson ONE, 2012).Moreover, have managed to impose price increases on consumers. Thus, allowing them to earn $USD 2. 5 Billion more in 2009 than in 2001 despite lower ticket sale volume for the same comparable period. (Nash, 2012). The film industry has also proven to be resistant to the economic downturns with moderate growth during the recessionary slumps of: 2001, 2008 and 2009 (Thomson ONE, 2012). ————————————————- Disney Industry Analysis Disney operates in two major segm ents: licensing and entertainment. These segments are similar to the ones Marvel operates in.However, Disney also incorporates theme parks into its operations, thus differing from Marvel (Disney Financial Report, 2008). It should also be noted that Disney media services go well beyond simply producing children’s shows and films. They own several studios and until 2009 owned ABC (Thomson ONE, 2012). It can be stated that, the two corporations with regards to their fictional character businesses, target distinct customer bases with respect to gender, but target similar customer bases with respect to age. Disney primarily targets oung children and teenage girls, whereas Marvel targets young adult males and teenage boys. Theme Parks Disney is the leader in the theme-park market; with all of the top 5 theme parks in the world belonging to this company. In 2009, although most theme parks experienced significant decreases in customer presence, Disney managed to actually increase att endance through appealing to local market and offering loyalty programs (AECOM, 2009). Over 185 Million people attended one of the top 25 theme parks in the world in 2009 (119 Million in the U. S).Attendance showed remarkable resilience in America with the top 20 parks in the U. S only losing a fraction of their attendance from their 2007 high, despite the financial crisis. (AECOM, 2009). The $USD 10. 70 Billion change significantly over the 3 year period. Net income quadrupled from 2006 to 2008 reaching an all time high of $USD 205 Million in 2008. Further, diluted earnings per share (EPS) growth exhibited similar performance, indicating no extraordinary abnormalities in executive compensation or share issuance (Marvel Annual Report, 2008).The company managed to decrease its total liabilities by over $90 Million from 2007 to 2008. As well, Marvel significantly bolstered its cash reserves from $USD 30 Million to $USD 105 Million. There was also a large increase in accounts receivabl e (A/R) from $USD 28. 70 Million in 2007 to over $USD 144 Million in 2008. However, given the fast growth of A/R and consistent inventory levels, this large increase warrants little concern. As well goodwill, comprises over 30% of the corporation’s assets.It must be noted that this goodwill was not accumulated via a â€Å"momentum† acquiring strategy which was adopted by Tyco (Bruner, 2005). Thus, the goodwill was accumulated in a proper manner and not for the sole purpose of continually bolstering EPS and Price-to-Earnings ratios (Marvel Annual Report, 2008). Although the debt to equity (D/E) ratio is still moderately high (1. 36), the firm did manage to significantly decrease this ratio throughout the 2007-2008 period; this was achieved by decreasing its liabilities and doubling its retained earnings.Moreover, an exorbitant $USD 251 Million cash disbursement for film inventory in 2007 contributed to the company’s significant negative cash flow for the year. if the premium paid is too high as Disney does not expect any cost-reduction or revenue-enhancement synergies from the merger (Business Insider, 2009). Moreover, analysts see the acquisition as a valuable opportunity for Disney to secure future profitable movies and contemplate the possible outcomes of movies based on Marvel’s characters combined with the animation resources of espoused by Disney and Pixar.Finally, Disney’s previous acquisition of Pixar Animation Studio was incredibly successful, both in terms of revenue generation (each Pixar movie made post merger yielded large profits) and in terms of the integration of Pixar management into the Disney family (CNBC, 2009). By incorporating over 5,000 of Marvel’s characters into Disney’s library, the media expects this merger to follow the same path and prove to be another successful acquisition story for Disney. Two days after the merger announcement, an independent blog speculated that security law had been infringed upon as a result of the deal.The report suggested that Marvel’s chief executive; Mr. Perlmutter engaged in suspicious behaviour prior to the merger. The blog stated that in February 2009, a meeting took place between the chairman of Marvel’s film division and Disney’s CEO, where they â€Å"discuss[ed] ways in which the relationship between the two companies could be extended. † Two weeks following said meeting, Mr. Perlmutter was granted 514,354 options for Marvel shares with a strike price of $USD 25. 86 per share. Three weeks later, he was granted another 750,000 options at an exercise price of $USD 23. 5 per share. The representatives of the firms met again in the beginning of June and disclosed afterwards the possibility of a merger to the other managers (Wall Street Journal, September 2009). In essence, the proximity of the dates in which Mr. Perlmutter’s was granted options renders the transaction suspicious . Although it is no t unusual for Marvel’s employees to receive options as annual com APPENDIX A – VALUATION MODEL APPENDIX B – MARVEL 2008 ANNUAL REPORT (FINANCIALS) APPENDIX C – DISNEY 2008 ANNUAL REPORT (FINANCIALS) APPENDIX D – DISNEY 2010 ANNUAL REPORT (FINANCIALS)

Characteristics of Successful Online Students Essay

â€Å"In this age of learner-centered learning, online instruction provides a unique opportunity for learning materials, tasks, and activities to fit individual learning styles and preferences (Bonk, Wisher & Lee, 2003).† Learning styles along with other factors have an impact on the characteristics of successful online students. Each student is different, how he or she obtain information and apply it to their online learning will determine their success. Successful online students must be well rounded, having characteristics to regulate, self-motivate, and manage their time wisely; thus, successful online students must be responsible and have the ability to adapt. Web-based learning has become increasingly popular, as technologies have advanced. Time-management as well as different learning styles has the ability to affect the success of online learners. Online learners must have the ability to manage their time effectively, use visual and non-visual tools; also, they must be able to manage their resources. Student backgrounds also affect the success of online learners. â€Å"Learning styles refer to the different ways learners use to perceive, process and conceptualize information. (Zacharis, N. Z. 2011)† Students should determine their learning style and have the ability to apply it to their online learning to better use their time and to obtain the most information out of their learning. In reading this article I have learned it is best for a student to first identify their learning style in order to determine their potential successes and failures in becoming an online learner. Online learning is not for everybody. The content of this article was not surprising; I find online learning to be a challenge every day. Each semester you have to become familiar with different teaching styles of professors and their expectations with the inability to personally meet the professor. I found this article to go hand in hand with the course material read this far. It is important to determine learning styles and to determine what works best for you, s uch as flashcards, highlighting, reading and re-reading. Each individual is different, it is important to determine a  plan of action in order for an online learner to succeed to his or her full potential. â€Å"Instruct the wise and they will be wiser still; teach the righteous and they will add to their learning. (Proverb 9:9)† This proverb relates to the article and course material in that online courses only provide a sense of direction for a student and what the student does with that direction will determine their success. In my own path of obtaining my online degree I will begin to better so determine what works best for me, what learning style best fits to my courses and myself. First, I will determine my main learning style. Second, I will apply it to this course and my other courses to determine a plan of action to complete the rest of my assignments. Lastly, I will use what I have learned throughout the rest of my degree to achieve the highest level of success and understanding. I believe this information can also be applied to everyday life, to manage relationships, money, and time effectively. In conclusion, effective online learning is not for everybody. The success of online learning is determined by the success and abilities of the individual person to comprehend, and manage their time and resources effectively. Characteristics of successful online learners include patience, motivation, and also self-discipline. In proverbs 1:5 â€Å"let the wise listen and add to their learning, and let the discerning get guidance†. Works Cited: Bonk, C. J., Wisher, R. A. & Lee, J. (2003). Moderating learner-centered e-learning: problems and solutions, benefits and implications. In T. S. Roberts (Ed.), Online collaborative learning: theory and practice (pp. 54–85). Hershey, PA: Idea Group Publishing. Zacharis, N. Z. (2011), The effect of learning style on preference for web-based courses and learning outcomes. British Journal of Educational Technology, 42: 790–800. doi: 10.1111/j.1467-8535.2010.01104.x